#Marketing
#Email Marketing
#Content Strategy
#Testing
#Market Research
#Writing
#Editing
#Content Management
#SEO
#SEM
#Marketing Automation
Are you ready to make a tangible impact in the world of healthcare innovation and sustainability? At Daniels Health, we are driven by a passion for solving complex problems and fostering meaningful connections. We pride ourselves on a culture built upon collaboration, open communication, and mutual respect, where we provide the creative autonomy you need to truly shine. As a growing brand making significant waves in our industry, we are looking for a talented professional to join our team and help us shape the future of our messaging.
What you bring
As a Senior Content Marketing Strategist, you will join us in a full-time capacity to elevate our storytelling and nurture our healthcare audience across the US, Canada, and the UK. You will work closely with our design and digital teams to build comprehensive, multi-channel campaigns that span the entire customer journey. Your role involves the following core responsibilities:
- Developing and executing email-centric, multi-channel content strategies that resonate with senior-level decision makers.
- Managing the full lifecycle of content creation, including performing gap analyses, identifying subject matter experts, and maintaining a targeted editorial calendar.
- Owning the reporting and optimization of our campaigns by utilizing data to provide expert recommendations for split-testing and strategic targeting.
Requirements
We are looking for a candidate who brings 4 to 5 years of experience in email campaign content marketing, ideally within a B2B environment. You should possess exceptional writing and editing skills, with a proven ability to adapt your tone and voice to match our brand. A strong grasp of marketing automation, SEO, SEM, and content management systems is essential. We value individuals who are comfortable working cross-functionally with senior leadership and who have a deep understanding of A/B testing methodologies to inform their strategic decisions. Proficiency in English is required, and a background in the healthcare sector would be a significant advantage.
What we offer
We are committed to supporting your professional growth and providing an environment where your contributions are recognized. We offer the following benefit to our team members:
- Hybrid work arrangements to provide flexibility in how you manage your professional and personal life.
How to Apply
If you are a driven strategist with a passion for brand impact and sales enablement, we would love to hear from you. Please reach out to our team to share your experience and discuss how your skills align with our mission to drive positive change in healthcare. We look forward to reviewing your application.
