Digital Marketing Manager at Daniels-sharpsmart

At Daniels Health, we are a global leader dedicated to transforming healthcare safety and sustainability. With a team of over 60 professionals based in Chicago and key stakeholders across Canada, Australia, and the UK, we pride ourselves on being an entrepreneurial and fast-moving organization. We are currently looking for a Senior Digital Marketing Manager to join our team on a full-time, hybrid basis. This is a unique opportunity to lead our digital evolution, manage the integration of new business ventures, and shape the future of our brand on a global scale.

Key outcomes

• Develop and execute a comprehensive digital marketing strategy that aligns with our commercial objectives and significantly expands our brand presence.
• Drive customer acquisition through targeted lead generation initiatives, including SEO, paid media, and email marketing.
• Collaborate with content and design teams to ensure all digital efforts support our broader marketing goals.
• Build and maintain a closed-loop analytics system in partnership with our sales team to track inbound conversions and refine growth targets.
• Take full ownership of campaign budgeting, performance measurement, and reporting to ensure we consistently meet our KPIs and ROI targets.
• Supervise the development and maintenance of our global CMS website platform, including managing supplier relationships and technical troubleshooting.
• Provide mentorship and leadership to the marketing team to foster excellence in conversion rate optimization and overall strategy execution.

Requirements

• At least 7 years of professional experience in digital marketing.
• A strategic and systems-oriented mindset, with a proven ability to build work based on data-driven insights.
• Strong communication, organizational, and decision-making skills.
• A collaborative spirit with the ability to work effectively across departments and with external stakeholders.
• Demonstrated success in executing innovative projects that deliver measurable business results.
• A deep understanding of the full customer lifecycle, including growth, activation, and retention.
• Professional fluency in English.

Preferred qualifications

• Experience managing technical website platforms and integrating new plugins.
• A proactive approach to staying ahead of emerging trends in marketing technology and e-commerce.
• A passion for enhancing community engagement through fresh content and innovative digital tactics.

Compensation

We offer a hybrid work environment that supports flexibility and work-life balance.

How to apply

If you are a digital pioneer ready to make a lasting impact at a rapidly growing global company, we would love to hear from you. Please submit your application to be considered for this role.