Daniels-sharpsmart
Digital Marketing Director
Hybrid
Full Time
#Marketing
#Digital Marketing
#Project Management
#CRM
#SEO
#Email Marketing
Daniels-sharpsmart is looking for a Digital Marketing Director
Full TimeDirectorHybridUnited StatesMarketingDigital MarketingProject ManagementCRMSEOEmail MarketingEnglishHybrid work
Who We Are Looking For:
We are seeking a driven, performance-focused Digital Marketing Director to lead Daniels Health’s global digital strategy during a period of dynamic growth. You will own the strategic direction of a multi-brand digital architecture that spans four countries, spearhead growth initiatives through a digital marketing team, provide strategic oversight for omni-channel awareness and conversion, and launch transformative digital campaigns that elevate the profile and accessibility of our brands in their respective markets.
Key Responsibilities:
-Execute and evolve existing digital marketing strategies that enhance brand presence and meet sales goals.
-Own governance of all digital marketing platforms and their continued optimization to drive brand competitiveness in each of our respective markets
-Manage digital aspects of newly acquired ventures and integrate them into our core digital ecosystem.
-Lead multi-channel customer acquisition campaigns, including email marketing, paid media, and SEO.
-Collaborate with content and design teams to meet digital marketing objectives.
-Implement a robust analytics system to track marketing effectiveness and adapt strategies based on sales data.
-Manage budgets and performance metrics for all digital marketing activities, ensuring optimal ROI.
-Lead multi-disciplinary projects involving coordination with internal teams and external stakeholders to ensure timely and successful project completion.
-Identify digital marketing trends and the utilization of AI and emerging technologies to drive market edge and synergize internal business efficiencies
Candidate Requirements :
-Over 7 years of digital marketing experience.
-Demonstrated experience in managing and building high performing teams.
-Experience working in CRM’s for data racking, lead management and analysis
-Proven track record of innovative, successful project management.
-Excellent communication, organization, and decision-making skills.
-Passionate about staying at the forefront of marketing trends and technologies.
-Ability to lead and inspire internal and external stakeholders, ensuring high performance and goal attainment.
Complementary Skillsets :
-Expertise in managing a global CMS, troubleshooting, and enhancing website functionality.
-Expertise in email automation software, Account Engagement/Pardot preferred.
-Experience in owning digital standardization across a multi-brand organization.
-Experience working with multi-country requirements.
-Keen understanding of multi-channel marketing tactics and emerging e-commerce trends.
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