#Marketing
#SaaS
#B2B
#Google Ads
#Microsoft Ads
#LinkedIn Ads
#Google Tag Manager
#CRM
#AI Tools
saas.group is looking for a Performance Marketing Lead
Full TimeSeniorRemoteMarketingSaaSB2BGoogle AdsMicrosoft AdsLinkedIn AdsGoogle Tag ManagerCRMAI ToolsGermanEnglishRemote workFlexible hoursUnlimited vacationDistributed team
We are looking for a Performance Marketing Lead to join our Central Marketing Team on a full-time, remote basis. Since 2017, saas.group has acted as a catalyst for software success, acquiring and scaling promising B2B SaaS ventures. We currently manage 25 distinct brands with a global, distributed team of nearly 400 colleagues across 50 countries. In this senior role, you will be the primary authority on our paid acquisition strategy, overseeing a network of PPC freelancers while maintaining hands-on control over our most valuable accounts.
Responsibilities
- Direct the paid performance strategy across our portfolio, personally managing high-value accounts on platforms like Google Ads, Microsoft Ads, and LinkedIn Ads.
- Provide leadership to our PPC freelancer network by setting clear targets, reviewing account performance, approving budgets, and ensuring a consistent quality standard across all brands.
- Collaborate with our data and M&A teams to manage CRM integrations, tracking, and attribution, while also conducting due diligence for potential new acquisitions.
Requirements
- Extensive experience managing significant paid budgets, with a proven ability to handle both small and large-scale accounts effectively.
- Deep expertise in B2B lead generation, specifically optimizing for lead quality within long sales cycles.
- Advanced technical proficiency with Google Tag Manager, GA4, and CRM data flows, alongside a strong command of AI tools to enhance campaign workflows.
- Fluency in both English and German, with the ability to craft high-quality ad copy in both languages.
- A hands-on approach to problem-solving and a track record of building scalable systems and documentation for marketing operations.
What we offer
- Complete remote work flexibility, allowing you to work from anywhere.
- A high-trust environment that prioritizes autonomy, efficiency, and minimal bureaucracy.
- Unlimited vacation time to ensure you can recharge when needed.
- The opportunity to collaborate with a friendly, entrepreneurial team of SaaS professionals within a global, distributed organization.
Copy Permalink
