Digital Marketing Manager
Remote
Full Time
#Marketing
#Digital Marketing
#SEO SEM
#Social Media
#Web
#Google Analytics
#E Commerce
#Project Management
#Data
#Management
#Campaign Management
Since 2010, Kiva Confections has been a leader in the cannabis industry, crafting premium edibles like our signature chocolate bars, Terra Bites, and Camino gummies. We operate in California, the largest cannabis market in the world, and we are dedicated to redefining the standards of quality and consistency in our field. As we continue to grow through platform innovation and strategic expansion, we are looking for a talented Digital Marketing Manager to join our team. If you are a strategist with a passion for digital growth and a deep interest in the cannabis space, we would love to have you help us take our brands to the next level.
What you'll be doing
- You will develop and execute comprehensive omni-channel marketing strategies, managing everything from initial optimization to final performance reporting to ensure we meet our business goals.
- You will oversee our digital advertising efforts, which includes managing budgets and working closely with our creative and e-commerce teams to produce high-quality assets for both our cannabis and hemp platforms.
- You will lead our presence on third-party cannabis listing and ordering sites, such as Weedmaps and Dutchie, while also managing SEO initiatives and website updates to maintain a best-in-class digital experience.
What you'll bring
- A Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
- At least 5 years of professional experience in digital marketing, social media management, and website oversight.
- Proven expertise in managing SEO and SEM, email campaigns, and marketing databases.
- Strong analytical skills, allowing you to interpret data effectively and use those insights to drive future marketing decisions.
- Proficiency with digital marketing tools, including Google Analytics and various web CMS platforms.
- Effective project management and communication skills, with a genuine passion for the cannabis industry.
- Fluency in English.
What you'll get
- The flexibility of remote work.
