#Marketing
#Healthcare
#Technology
#Demand Generation
#Product Marketing
#Growth Marketing
#CRM
#Data Analytics
At Tomorrow Health, we are dedicated to transforming home-based care by building technology that streamlines how services are ordered, delivered, and funded. We connect patients, health plans, providers, and suppliers to ensure that everyone can receive the care they need in the comfort of their own homes. We are currently seeking a VP of Marketing to join our team in a full-time, remote capacity. In this executive role, you will report to the Chief Commercial Officer and lead our B2B marketing strategy to drive brand growth and customer acquisition across our diverse network of partners.
Responsibilities
- Define and execute our comprehensive product positioning and go-to-market strategy.
- Lead our full-funnel demand generation efforts and oversee our digital presence.
- Take full ownership of the marketing budget, campaign execution, and performance metrics to ensure measurable return on investment.
Requirements
- You possess 7 to 10 or more years of experience in demand generation, product marketing, growth marketing, or account-based marketing within the healthcare B2B sector.
- You demonstrate a deep understanding of the sales processes and go-to-market strategies relevant to health systems, payors, and suppliers.
- You are highly proficient in using CRM systems, marketing automation platforms, and data analytics tools to inform your decision-making.
- You have a proven ability to collaborate cross-functionally, influence key stakeholders, and craft compelling value stories that resonate with specific client profiles.
What we offer
The compensation for this position ranges from $200,000 to $250,000 per year, depending on your specific qualifications and experience, in addition to equity. We also provide a robust suite of benefits to support your well-being and professional growth:
- Comprehensive medical, dental, and vision insurance.
- Access to a 401k plan.
- Life insurance and commuter benefits.
- An unlimited vacation policy.
- The flexibility of a fully remote work environment.
