Field Marketing Specialist at Craft

At Craft, we are dedicated to building a more resilient global supply chain. Our team provides businesses with a comprehensive data fabric and advanced risk mitigation tools, allowing procurement and supply chain professionals to gain 360-degree visibility into their supplier networks. We are a well-funded, fast-growing organization backed by investors like Greycroft and ServiceNow Ventures, and we are currently looking for a talented individual to help us expand our reach and impact.

What is this role?

We are seeking a Senior Field Marketing Specialist to join our team on a full-time basis. This is a remote position, though we have a strong preference for candidates based in the San Francisco or Austin areas to facilitate occasional in-person collaboration with our marketing team. You will play a pivotal role in driving our brand awareness and filling our sales pipeline through strategic regional events and high-impact campaigns.

What will you do?

• Plan and execute high-quality regional events, including roadshows and webinars, that engage prospects and partners while effectively driving our sales pipeline.
• Partner with our sales team to develop field-based marketing programs that nurture leads and accelerate opportunities in alignment with our broader business goals.
• Manage end-to-end campaign logistics using tools like HubSpot and Salesforce, from initial strategy and email automation to budget oversight and performance reporting.

What makes you a great fit?

You are a strategic, data-driven marketer who thrives on creativity and organization. You possess a strong ability to manage multiple projects simultaneously while maintaining clear communication across internal and external stakeholders. To be successful in this role, you should bring:

• Proven experience in event management, demand generation, and campaign planning.
• Proficiency with HubSpot and Salesforce for managing marketing automation and lead tracking.
• A proactive mindset with the ability to analyze performance metrics and adjust strategies to hit quarterly and annual targets.
• Excellent communication skills and a collaborative spirit that aligns with our values of humility, accountability, and empathy.
• Fluency in English.

What's in it for you?

We offer a competitive compensation package starting at $80,000 USD per year, with the potential for adjustment based on your specific experience and location. Beyond the salary, you will receive:

• Unlimited vacation time to ensure you can rest when you need to.
• Comprehensive medical, dental, and vision insurance, with 99% of premiums covered for employees and their dependents.
• A 401k retirement plan through Empower.
• A $200 monthly wellness and learning stipend for books, gym memberships, meals, or professional development.
• Equity in our fast-growing, well-funded company.