Vice President, Marketing
Remote
Full Time
#Business Development
#Marketing
#Leadership
#Team Management
#Communication
#Interpersonal Skills
#Vendor Management
#Negotiation
#Organizational Skills
#Project Management
#Marketing Analytics
#Performance
We are a holding company that manages two distinct, high-impact businesses: Endpoint and Fortrea Patient Access. Endpoint provides specialized interactive response technology systems that help pharmaceutical companies and clinical trial sponsors achieve success. Fortrea Patient Access serves as a hub for patients, helping them secure reimbursement for life-saving therapies and ensuring they can adhere to their treatment plans. By integrating these two entities, we place our team at the center of therapy innovation, directly supporting the developers of medical breakthroughs. We are currently seeking a Vice President, Marketing to lead our marketing organization and strategy for the Endeavor holding company.
Key outcomes
- Lead and mentor the heads of marketing for both the Endpoint and Fortrea Patient Access business lines.
- Establish and oversee a shared services function that encompasses marketing operations, digital marketing, events, analytics, and market research.
- Direct our marketing technology initiatives, including full ownership of our digital and social media platforms.
- Manage vendor relationships and procurement processes to guarantee high-quality service and cost-efficiency.
- Execute and evolve brand strategies for both business units based on current market insights.
- Partner with the Head of Commercial to evaluate and refine our overarching commercial strategy.
- Collaborate with sales teams to implement strategies that drive commercial growth.
- Manage marketing budgets with a focus on efficient allocation and measurable ROI.
- Utilize both qualitative and quantitative metrics to track brand development and demand generation performance.
- Provide actionable insights and data-driven recommendations to senior leadership to ensure marketing activities align with our business objectives.
- Act as the voice of the customer within leadership discussions to guide commercial decision-making.
- Coordinate with the communications team to ensure press strategies are integrated into our broader marketing efforts.
- Support HR initiatives by aligning our brand strategy with internal change management and people-focused goals.
Requirements
- A Bachelor’s degree in Marketing, Business Administration, or a related field.
- At least 10 years of experience in a B2B healthcare marketing leadership role, ideally within a multi-business line or joint venture structure.
- A minimum of 5 years of experience in pharma services or health tech, with a strong preference for candidates who have experience in product marketing for technology-enabled services.
- Proven ability to build, scale, and manage marketing teams that handle both digital and operational responsibilities.
- Expertise in managing marketing budgets and implementing comprehensive marketing strategies.
- Proficiency in performance measurement and marketing analytics tools.
- Strong leadership, team management, and interpersonal skills.
- Demonstrated success in collaborating with sales departments to drive enterprise-level commercial success.
- Exceptional vendor management, negotiation, organizational, and project management skills.
- Fluency in English.
Preferred qualifications
- An MBA is highly desirable.
Compensation
We offer a remote work environment that allows for flexibility and professional autonomy.
How to apply
If you are a strategic leader with a passion for healthcare innovation, we invite you to apply for this position. We look forward to reviewing your qualifications and discussing how your experience can contribute to the continued growth of our organization.








