AI Vertical Growth Marketer at Arbitrum Foundation

Arbitrum Foundation logo
Arbitrum Foundation

AI Vertical Growth Marketer

Remote

Full Time

#Marketing

#AI

#Blockchain Technology

#Web3

#Data Analysis

Arbitrum Foundation is looking for a AI Vertical Growth Marketer

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About Arbitrum Foundation
The Arbitrum Foundation is dedicated to scaling Ethereum through cutting-edge Layer 2 solutions. Our flagship product, Arbitrum One, an Optimistic Rollup, enables faster, more affordable transactions while maintaining Ethereum’s security and decentralization.
We empower developers to build decentralized applications (dApps) that are both scalable and secure, using Arbitrum chains, which offer flexibility in performance and cost. Our mission is to enhance the Ethereum ecosystem and drive the adoption of Web3 technology by delivering high-performance, open-source blockchain solutions. Arbitrum is already the leading Ethereum scaling solution with hundreds of dApps on the platform and over $13bn TVL.
At the Arbitrum Foundation, we value decentralization, innovation, and community. We are committed to shaping the future of decentralized finance and blockchain technology, and we’re looking for passionate individuals to help us build the next generation of the Web.
Your Role
The Arbitrum Foundation is seeking a passionate and experienced AI Vertical Growth Marketer to spearhead the growth of AI projects on the Arbitrum ecosystem. You will play a pivotal role in driving the adoption of AI-powered dApps, fostering innovation, and expanding the reach of Arbitrum. As an AI Vertical Growth Marketer, you will work closely with the AI partnership and other cross-functional teams to develop and execute comprehensive marketing strategies. Your expertise in full-funnel marketing, coupled with a deep understanding of AI, will be essential in driving the categorical awareness and preference to position Arbitrum as the home of AI + blockchain dApps.

Your Responsibilities
  • Develop and execute a comprehensive marketing strategy to position Arbitrum as the leading platform for AI dApps.
  • Identify target audiences within the AI developer and user communities and develop compelling narratives to highlight the unique advantages of Arbitrum's infrastructure and ecosystem.
  • Create high-quality content to educate and inform the target audience about the benefits of building AI dApps on Arbitrum.
  • Foster a vibrant community through events, online forums, and influencer partnerships.
  • Identify and cultivate strategic partnerships with AI projects, research institutions, and technology companies.
  • Collaborate with partners to develop joint marketing campaigns and initiatives.
  • Build strong relationships with key media outlets and journalists to generate positive press coverage.
  • Use data-driven insights to optimize marketing strategies and improve results.


  • What You’ll Need
  • Strong understanding of AI concepts, blockchain technology, and the Web3 ecosystem.
  • 5+ years of experience in marketing, with a focus on product, growth, and/or digital marketing; a case study and presentation are required during the interview.
  • Ability to analyze data and derive actionable insights.
  • Good grasp of developer funnel challenges and developer journey.
  • Effective relationship builder with strong communication skills for builders.
  • Strongly entrepreneurial and autonomous, requiring minimum guidance, yet proactive in asking questions to get things done.
  • Be able to work across time zones with global partners.
  • Strong spoken and written English communication skills.
  • A genuine interest in emerging technologies and a desire to drive innovation.


  • Arbitrum Foundation Perks
    The Arbitrum Foundation's benefits program is designed to prioritize the health and well-being of you and your family. Our comprehensive compensation package offers a range of benefits for all full-time employees:
    - Remote first global workforce
    - Industry-leading Healthcare Insurance
    - Home Office Set-Up Allowance
    - Wellbeing Allowance
    - Growth / Continuing Education Allowance
    - Flexible Time Off
    - Company-issued laptop
    The Arbitrum Foundation is committed to a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. The Arbitrum Foundation is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
    If you believe you're a strong candidate but don’t meet every requirement listed in the job description, we still encourage you to reach out. We’d love the opportunity to connect and explore how you could be a great fit for the role.
    Learn More about The Arbitrum Foundation
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