VP, Head of Marketing
Hybrid
Full Time
#Marketing
#Digital Marketing
#SEO SEM
#Social Media Marketing
#Event Planning
#Public Relations
#Content Development
#Brand Marketing
#Advertising
#Marketing Automation
At Vestmark, we are driven by a passion for innovation and a commitment to transforming the investment management landscape. Our team thrives on collaboration, and we believe that our collective success is built upon our core values of We Before Me, Positive Energy, Knowledge Explorer, and Own It. We are looking for a visionary leader to join our executive team and help us shape the future of our brand as we continue to support our clients with sophisticated technology and advisory solutions.
The opportunity
We are searching for a VP, Head of Marketing to report directly to our CRO and take the lead on our global marketing strategy. In this pivotal role, you will be the architect of our tactical and strategic marketing plans, ensuring they resonate in the marketplace and directly support our business goals. You will work closely with our sales, product, engineering, and executive teams to create impactful solutions that generate new business. This is a high-impact position for a seasoned professional who understands the nuances of the investment management industry and can translate complex ideas into compelling market narratives.
A day in the life
- You will lead our digital marketing and creative teams, overseeing everything from SEO and SEM to our social media presence and website strategy.
- You will be responsible for managing our annual marketing budget and ensuring we hit our key performance indicators, such as generating high-quality marketing leads and supporting the closure of new business.
- You will act as our internal brand ambassador and editor in chief, ensuring that all thought leadership, product content, and public relations efforts maintain a consistent voice and meet our rigorous compliance standards.
Who you are
You are an experienced executive with over a decade of success in marketing management and team leadership. You possess a deep understanding of the B2B sales process and know how to build marketing programs that empower sales teams to win. You are comfortable navigating the investment management marketplace and have a broad skill set that spans advertising, public relations, event planning, and marketing automation tools like Hubspot and Salesforce. You communicate with clarity and influence, and you are always focused on the precise execution of your vision. While an MBA is preferred, your ability to lead with positive energy and take ownership of your initiatives is what matters most to us.
Why you'll love it here
We believe in fostering a balanced and flexible work environment, which is why this role offers hybrid work arrangements to help you perform your best. You will be joining an organization that celebrates diversity and is deeply committed to creating an inclusive culture where every voice is heard. We provide a space where you can grow as a leader, collaborate with talented experts across various disciplines, and make a tangible impact on the growth of our company.
Vestmark, Inc.
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