User Acquisition Manager II at Mistplay

Mistplay is the leading loyalty program for mobile gamers, serving a global community of over 20 million users. We provide a platform where players discover new games, connect with friends, and earn rewards. As a profitable and rapidly expanding organization, we were recently recognized as the third fastest-growing technology company in Canada. Our success is built on a passion for innovation and the development of powerful ad tech tools. We believe in strategic, creative, and data-driven collaboration to push the boundaries of what is possible in the gaming industry.

The role

We are looking for a User Acquisition Manager II to join our team on a full-time, contract basis. This is a mid-level position based in Canada that operates in a hybrid work environment. You will play a vital role in our marketing operations by driving the growth of our user base through performance marketing campaigns across various partner networks.

Core responsibilities

• Plan, manage, and execute user acquisition campaigns across diverse advertising channels to attract new players.
• Analyze performance data to optimize campaigns, focusing on key metrics such as LTV:CAC and ROAS.
• Collaborate with our design, product, data, and commercial teams to achieve unified company objectives and maintain strong relationships with advertising partners.

Skills and experience

To succeed in this role, you should possess the following qualifications:

• 2 to 4 years of experience in digital marketing or mobile user acquisition, ideally within the gaming sector.
• An undergraduate degree in marketing or finance, or equivalent professional experience.
• Proven ability to make data-driven decisions and work closely with design teams to create high-performing advertisements.
• Hands-on experience with SDK networks, DSPs, Facebook, and Google, including platforms like ironSource, UnityAds, AdColony, TapJoy, and Fyber.
• Exceptional communication skills in English and French, along with a strong motivation to master new technologies.

Compensation and benefits

We are committed to creating an inviting and enjoyable work environment for all our team members. Our benefits include:

• Hybrid work model that balances flexibility with team connection.
• Regular team lunches, engaging game nights, and company-wide events.
• A culture that encourages taking calculated risks, sharing innovative ideas, and continuous professional growth.

How to apply

If you are a creative and analytical marketer ready to help scale our platform, we would love to hear from you. Please submit your application to be considered for this opportunity to join our dynamic and fast-growing team.