UK Campaign Marketing Specialist at Prezzee

We are currently looking for a Senior UK Campaign Marketing Specialist to join our team on a full-time basis. As a global digital gifting platform, we specialize in creating meaningful human connections through innovative gifting solutions for consumers, businesses, and over 1,000 brand partners worldwide. Since our founding in 2014, we have grown from a small Australian startup into an international organization with a significant presence in the United Kingdom. We pride ourselves on our inclusive culture, having been recognized as a Great Place to Work in the UK for 2022 and 2023, and we are eager to find someone who shares our passion for excellence and collaboration.

Key outcomes

• Develop and execute strategic initiatives to drive repeat business and enhance customer retention within our B2B channel.
• Monitor critical performance metrics, such as customer churn and lifetime value, to identify at-risk segments and implement effective engagement programs.
• Collaborate with our sales and marketing teams to create personalized email campaigns and content that resonate with our business clients.
• Localize and optimize global consumer campaigns to ensure they align with the specific needs of the UK market.
• Conduct A/B testing and performance analysis to refine messaging and maximize the return on investment for all retention efforts.
• Manage the end-to-end execution of campaigns, including content creation, journey mapping, and cross-device rendering.
• Act as a cross-functional partner by sharing customer insights with product teams to help drive future enhancements.

Requirements

• Extensive experience working with marketing automation platforms such as Salesforce Marketing Cloud, Braze, HubSpot, or Segment.
• A strong background in leveraging customer segmentation and event-based data to deliver targeted communications.
• Proven ability to design comprehensive customer journeys that balance business objectives with user needs.
• Experience in briefing creative and content teams to produce high-quality, engaging campaign materials.
• A demonstrated track record of managing multiple projects simultaneously in a fast-paced environment.
• Experience working effectively within regional and global team structures.
• Fluency in English.

Preferred qualifications

• Experience in planning and executing customer appreciation events and engagement activities.
• A history of staying current with industry trends to continuously improve customer retention strategies.

Compensation

We offer a comprehensive benefits package designed to support your professional and personal well-being. This includes:

• Hybrid work environment with flexible hours.
• Private medical insurance and pension schemes.
• Access to an incentive scheme based on both individual KPIs and company-wide targets.
• Opportunities for professional growth through self-led online learning and formal leadership development programs.
• Access to the YuLife platform for mental, social, and physical health support.
• Staff discounts and an employee referral program.

How to apply

If you are interested in helping us shape the future of gifting, we would love to hear from you. Please submit your application to be considered for this role. We are a Circle Back Initiative employer and commit to responding to every applicant. If you require any adjustments during the recruitment process, please let us know, and feel free to share your pronouns at any stage.