UA Performance Marketing Leader at Gala

Gala is redefining the entertainment landscape by empowering creators and fans through blockchain technology. Founded by Eric Schiermeyer, a pioneer in the gaming industry and co-founder of Zynga, we have established ourselves as a leader in Web3 entertainment. Our diverse ecosystem spans games, music, film, and digital collectibles, all designed to provide real-world value and joy to our global community. We pride ourselves on our collaborations with industry giants like DreamWorks, AMC, and NBCU, as well as iconic creative talents such as Snoop Dogg and Will Wright. We operate with a spirit of openness and ownership, and we are looking for a visionary leader to help us continue our rapid growth.

Key outcomes

• Develop and execute high-impact user acquisition strategies to meet aggressive growth objectives.
• Lead, mentor, and inspire a high-performing performance marketing team while fostering a collaborative environment.
• Manage the marketing budget and P&L, ensuring resources are allocated efficiently to maximize return on investment.
• Collaborate with cross-functional teams, including product and creative departments, to design campaigns that resonate with our target audience.
• Cultivate and nurture strategic partnerships to scale our business reach.
• Utilize performance data to continuously test, optimize, and refine campaigns across channels like Google Ads, Facebook Ads, and TikTok.
• Monitor market trends and the competitive landscape to ensure we remain at the forefront of the industry.

Requirements

• Extensive experience in performance marketing and user acquisition, preferably within a high-growth startup or tech environment.
• Proven ability to manage P&L and make data-driven financial decisions.
• Strong leadership skills with a history of managing teams and driving cross-functional success.
• Deep analytical expertise and a track record of optimizing campaigns to hit specific performance metrics.
• Proficiency with major digital marketing platforms, including Google Ads, Facebook Ads, and TikTok.
• A passionate interest in Web3, cryptocurrency, and NFTs.
• Excellent communication skills and the ability to thrive in a fast-paced, evolving, and creative-minded workplace.
• Must possess the legal right to work in the United States without the need for visa sponsorship.

Preferred qualifications

• Prior professional experience specifically within the blockchain industry.
• A strong drive to innovate and solve complex problems in a dynamic environment.

Compensation

We offer a competitive salary for this full-time, on-site role. Our benefits package for U.S.-based employees includes 100% employer-covered medical, dental, and vision insurance. Additionally, we provide an employee assistance program and paid parental leave to support our team members.

How to apply

If you are a fearless leader with a passion for the future of entertainment, we invite you to apply by submitting your resume. We look forward to reviewing your application and learning more about how your experience aligns with our mission.

Gala is an equal-opportunity employer. We are committed to fostering an inclusive workplace and do not discriminate on the basis of age, disability, sex, sexual orientation, pregnancy, race, ethnicity, religion, gender identity, or marital status.