SR Product Marketing Manager at Firstup

At Firstup, we believe that work should be a meaningful experience for everyone, from the moment they are hired until they retire. We serve as the primary communication pipeline for the global workforce, currently supporting 40 of the Fortune 100 companies and connecting over 17 million employees every single day. Our team is composed of experts dedicated to the future of work, and we are on a mission to make every professional interaction count. We operate with an ownership mindset, viewing change as an opportunity to grow and winning together as a cohesive team. If you are ready to help us shape the future of intelligent communication, we would love to meet you.

The opportunity

We are looking for a strategic and high-impact Senior Product Marketing Manager to join our team. In this role, you will act as a bridge between our product, sales, and the market, ensuring that our value proposition resonates deeply with our customers. You will influence our product roadmap, refine our messaging, and lead our go-to-market strategy for our enterprise offerings. Reporting to the VP of Portfolio Marketing, you will work cross-functionally to drive growth and differentiation, making this a pivotal role for someone who is passionate about crafting compelling narratives in the B2B SaaS space.

A day in the life

• Translate technical product features into clear, persuasive messaging and high-quality sales collateral, such as whitepapers and presentations, that effectively communicate our value to the market.
• Conduct deep-dive market research and competitive analysis to identify emerging trends and threats, using those insights to sharpen our strategic positioning.
• Partner with our sales and enablement teams to provide them with the training and tools they need to successfully engage prospects and navigate complex customer journeys.

Who you are

You are a seasoned professional with at least 5 years of experience in product marketing, ideally within a B2B SaaS environment. You possess a collaborative spirit and the ability to turn abstract concepts into tangible results at speed. You are comfortable presenting to executive audiences and have a data-driven approach to decision-making, though you remain flexible enough to iterate as new information arises. We are particularly interested in candidates who have experience with HR personas and customer journey management. You are a self-starter who is fluent in English and ready to dive into the technical intricacies of our platform.

Why you'll love it here

We offer a competitive base salary ranging from $80,000 to $150,000, depending on your experience and location. Beyond the paycheck, we are committed to supporting your life and career through a variety of perks:

• The flexibility of remote work, supported by a home office stipend.
• A 401(k) program to help you plan for your future.
• Stock options, because we believe every team member should be an owner in our success.
• Comprehensive health, dental, and vision plans, along with mental health support.
• An education stipend to help you continue building your skills.
• Unlimited PTO and paid parental leave to ensure you have a healthy work-life balance.