Social Media Lead at Coinshift

We are Coinshift, a platform transforming how users engage with decentralized finance and real-world assets. With over 300 organizations trusting us to manage more than $1 billion in assets and support from investors like Sequoia and Tiger Global, we are now preparing to launch Coinshift Personal. We are looking for a Social Media Lead based in the EMEA time zone to help us grow our brand presence on Twitter and LinkedIn. You will play a vital role in shaping our voice as we introduce our new smart wallet to the world.

Responsibilities

• Develop and execute strategies to grow our Twitter and LinkedIn presence, focusing on high-value content that resonates with the DeFi community.
• Lead end-to-end launch campaigns with strategic partners, ensuring transparency and clear communication through detailed project management.
• Manage influencer relationships and coordinate with agencies to produce engaging formats like threads, Twitter Spaces, and infographics.
• Establish our brand as a thought leader in the real-world asset space through community-led initiatives and loyalty-building campaigns.
• Collaborate directly with our leadership team to ensure our social media output aligns with our core values and growth objectives.

Must-haves

• Deep DeFi expertise with a comprehensive understanding of protocols, market trends, and key industry players.
• A strong, active personal presence on Twitter with an established following.
• Proven experience in scaling social media for DeFi projects, specifically in boosting engagement and community growth.
• Strong project management skills, with the ability to handle multiple campaigns while maintaining a data-driven approach.
• A proactive mindset and the ability to take full ownership of our social media strategy.
• Fluency in English.

Nice-to-haves

• A professional background in finance.

Benefits

• Remote work flexibility.
• The opportunity to shape the brand identity of a major upcoming product launch.
• Compensation for the final stage of our interview process, which includes a $300 payment for your detailed growth plan.