Social Media & Content Strategist
On-site
Full Time
#Marketing
#PropTech
#SEO
#Content Strategy
#Social Media
#Copywriting
#Salesforce
#HubSpot
#PostHog
#Webflow
DoorLoop is a high-growth technology (PropTech) company with offices in the US (Miami) and Israel (Tel Aviv). We help property managers and owners make more money, get organized, and grow with easy-to-use, secure, and reliable, all-in-one property management software.
DoorLoop prides itself on being People First. We are a Certified Great Place to Work, recently ranked #13 in Forbes’ list of America’s Best Startup Employers, and are proud to have our team rate us a 4.9/5 on Glassdoor.
The Role
DoorLoop is seeking a creative Social Media & Content Strategist with a background in SEO and organic social media. This role is perfect for someone eager to bring fresh ideas to social media, boost brand visibility, drive engagement, and create high-impact content strategies that enhance DoorLoop’s presence across platforms and search engines. You’ll work on creative concept development, lead brainstorming sessions, and play a central role in engaging DoorLoop’s growing online community.
Social Media Strategy & Execution
- Content Calendar Management: Develop and manage a monthly content calendar for social channels, ensuring alignment with company objectives and campaign goals.
- Content Creation & Curation: Create, curate, and publish engaging content across LinkedIn, Facebook, Instagram, Twitter, YouTube, TikTok, and other relevant platforms.
- Creative Concept Development: Lead ideation and brainstorming of creative social media concepts, campaigns, and engagement tactics, including quizzes, raffles, and fun posts that resonate with DoorLoop's brand and audience.
- Trend Monitoring & Strategy: Drive organic audience growth by monitoring social media trends, testing new approaches, and optimizing content for algorithm performance.
- Collaborative Production: Work closely with design and video teams to produce creative visuals, infographics, and videos that amplify social content and elevate brand storytelling.
- Performance Tracking & Insights: Track social media performance metrics using tools such as HubSpot, Posthog, and Salesforce, providing actionable insights and recommendations to refine social strategy.
Content Strategy
- SEO Content Development: Conduct keyword research and create SEO-driven content, including blog posts and guides, that aligns with DoorLoop’s business goals and user needs.
- On-Page Optimization: Enhance online content with on-page SEO tactics, including strategic title and intent alignment, internal linking, and metadata optimization.
- Competitive Analysis & Strategy: Conduct regular competitor analysis to identify content gaps and strengthen DoorLoop’s SEO and content strategy for increased visibility and engagement.
- Experience: 3-5 years in social media and content strategy, preferably in a B2B SaaS environment.
- Creative Content & Copywriting: Strong skills in writing and editing, with a focus on developing creative, engaging content for organic social media and SEO.
- Audience Growth Expertise: Proven success in growing and engaging social media audiences through organic content and innovative strategies.
- Analytical Skills: Analytical mindset with the ability to translate social media and SEO data into actionable insights for ongoing improvement.
- CSM Familiarity: Familiarity with content management systems like Webflow.
- Experience in real estate or property management.
- Proven ability to excel in fast-paced tech or SaaS environments.
- Proficiency with Salesforce, HubSpot, Posthog, and Webflow.
- Self-motivated, detail-oriented, collaborative, and open to new ideas.
- Unlimited paid time off: take unlimited personal, sick, and vacation days
- 401(k): plan for retirement with 4% matching and instant vesting
- Medical, dental, and vision insurance: Cigna's PPO Open Access Plus plan is fully covered for Loopers with 25% coverage for dependents
- Life insurance: $100,000 policy fully covered by DoorLoop
- Disability insurance: short- and long-term disability insurance fully covered by DoorLoop
- Paid parental leave: paid maternity and paternity leave for birth and adoption
- Monthly stipend: a dedicated company credit card for work-related expenses
- Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success
Please only apply if you're very serious. As an equal opportunity employer with a non-biased interview process, you will be asked to complete an application, followed by a 25 minute assessment to make sure you're an A Player who also takes this process seriously.
You will work directly with our co-founders and will receive training on all tasks.
This position is one with many responsibilities that will continually change as we continue to grow. The most important part is that you learn as much as you can from others around you, and help improve the company in any way possible.
Learn more about us from our careers page. We look forward to hearing from you soon!
