Senior Product Marketing Manager
145k - 175k USD
Hybrid
Full Time
#Marketing
#Market Research
#Product Strategy
#Content Creation
#Sales Enablement
#Leadership
#Competitive Analysis
#Product Launch
#Pricing Strategy
#Campaign Management
#Demand Generation
Are you ready to help us transform the way hourly workers and local businesses connect? At Workstream, we are on a mission to build modern, premium software for the 2.7 billion hourly workers who make up the vast majority of the global workforce. We are currently backed by industry-leading investors like Founders Fund, BOND, and Coatue, and we serve major brands such as Burger King, KFC, and IHOP. We are looking for someone who shares our passion for empowering the deskless workforce to join our growing team.
What you bring
As our Senior Product Marketing Manager, you will report directly to the Head of Marketing and serve as a key leader in shaping our product narrative. This is a full-time, hybrid position based in the United States. You will be responsible for driving our go-to-market strategy and ensuring our messaging resonates with our target audience. Your primary responsibilities include:
- Leading comprehensive market research and competitive analysis to define our ideal customer profile and identify new growth opportunities.
- Managing the end-to-end product launch process by partnering with product, design, and engineering teams to ensure successful feature rollouts.
- Developing high-impact sales enablement tools, marketing collateral, and product-focused content that drives engagement and supports our growth objectives.
Requirements
We are looking for a candidate with at least 10 years of experience in product marketing who thrives in fast-paced, agile environments. You should possess strong leadership skills, the ability to manage complex projects across multiple departments, and the executive presence to align stakeholders on critical strategies. A deep understanding of demand generation and a hands-on, team-first mindset are essential for success in this role. You must be fluent in English and demonstrate a genuine curiosity about our industry and the customers we serve.
What we offer
We provide a competitive base salary range of $145,000 to $175,000, alongside equity opportunities. We are committed to supporting your well-being and professional growth through a variety of perks and benefits:
- Comprehensive medical, dental, and vision insurance.
- Unlimited vacation time to help you recharge.
- A dedicated learning and development budget.
- Pre-tax commuter benefits and a 401k plan.
- A flexible hybrid work schedule.
How to Apply
If you are excited about our mission and have the experience to help us scale, we would love to hear from you. Please submit your application to join our team and help us build the future of work for hourly employees everywhere.
Workstream
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