PAX Labs
Senior Product Marketing Manager
170k - 200k USD
On-site
Full Time
#Marketing
#Product Launch
#Data Analysis
#Collaboration
#Messaging
PAX Labs is looking for a Senior Product Marketing Manager
Full TimeExecutiveOn-siteUnited StatesMarketingProduct LaunchData AnalysisCollaborationMessagingEnglish401kDental insuranceMedical insuranceVision insurancePaid time offMaternity/paternity leaveWellness programsEmployee assistance program
170k - 200k USD per year
PAX is a premier global cannabis brand dedicated to improving lives through high-quality products and meaningful experiences. With over a decade of success, we have earned recognition from major outlets like TIME, Fast Company, and Wirecutter for our commitment to innovation and well-being. Having raised over $430 million from top-tier investors, we are looking for a Senior Product Marketing Manager to join our team in the United States and help us continue shaping the future of the industry.
Responsibilities
- Lead product launch strategies by coordinating cross-functional teams to ensure successful market introductions.
- Utilize consumer and market data analysis to pinpoint new opportunities for category expansion.
- Craft persuasive messaging and positioning that resonates with both B2B and B2C audiences.
- Direct the creative strategy for in-app channels, including CRM and push notifications.
- Work closely with our hardware and software teams to shape the product roadmap.
- Brief internal and external partners to produce high-quality multi-channel content.
- Monitor competitive trends and technology shifts to inform our growth strategy.
- Collaborate with Marketing and Communications to evaluate the impact of our product marketing efforts.
- Ensure all brand communications remain compliant with legal and industry standards.
Must-haves
- At least 8 years of experience within a consumer product business or agency.
- Strong collaboration skills with a proven ability to work effectively across departments.
- Exceptional verbal and written communication abilities in English.
- A talent for using data-driven insights to build compelling brand stories.
- The ability to thrive and work autonomously in a fast-paced startup environment.
Nice-to-haves
- Prior experience working within a regulated industry.
Benefits
The salary range for this position is $170,000 to $200,000 per year, plus equity.
- Comprehensive medical, dental, and vision insurance.
- 401k retirement plan.
- Generous paid time off.
- Maternity and paternity leave.
- Access to wellness programs.
- Employee assistance program.
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