Senior Marketing Manager at PayJoy

At PayJoy, we are on a mission to provide financial stability to underserved customers in emerging markets. We have developed patented technology that transforms smartphones into digital collateral, allowing us to offer accessible credit to those who need it most. Since our founding, we have successfully brought billions of dollars in credit to 12 million customers, and we are proud to remain a profitable, sustainable, and rapidly growing organization. We are looking for passionate individuals who want to help us expand our impact while fostering a culture of ownership and transparency.

About the Role

We are seeking a Senior Marketing Manager to join our team on a full-time basis. This is a hybrid role based in South Africa, where you will lead our marketing efforts across both B2B2C retail channels and our direct B2C online and offline platforms. You will act as a versatile marketer with a deep focus on data, experimentation, and scaling results to help us achieve our ambitious growth targets.

Key Responsibilities

• Design and implement comprehensive marketing strategies for South Africa, taking full ownership of the budget and ensuring our marketing investments deliver strong gross margins.
• Manage our extensive retail network by coordinating with B2B partners and OEMs to ensure consistent brand messaging and high-quality promotional materials across thousands of points of sale.
• Collaborate closely with our Country Manager and Head of Sales to launch and scale new business models, including the introduction of new products and sales channels.

Requirements

To be successful in this role, you should possess the following qualifications:

• A Bachelor’s or Master’s degree in Marketing, Communications, Advertising, or a related field.
• At least 5 years of professional experience with a proven track record in digital marketing, branding, and media.
• Fluency in English and a strong ability to deliver on commercial KPIs such as customer lifetime value, CAC, and ROI.
• Practical familiarity with basic SQL analysis to support data-driven decision-making.
• A strong bias for action and the ability to manage complex projects from planning through to reporting.

Location

This position is based in South Africa and follows a hybrid work model.

Compensation and Benefits

We offer a comprehensive benefits package designed to support your well-being and professional growth, including:

• Life insurance coverage.
• Health insurance and a pension fund.
• A generous 20 days of vacation time per year.
• Annual perks including $2,000 USD for coworking travel, $2,000 USD for professional development, and $500 USD for fitness.
• Additional allowances for home office equipment ($250 USD), phone finance ($500 USD), and headphones ($200 USD).
• The flexibility of a hybrid work environment.