Senior Manager, Growth Marketing at Cedar

At Cedar, we are driven by a clear mission to fix the broken U.S. healthcare financial system. With medical debt being a primary cause of personal bankruptcy in the country, we utilize data science and personalized product design to make healthcare more accessible and affordable. Since our founding in 2016 by Florian Otto and Arel Lidow, we have grown into a major technology leader, currently supporting over 55 prominent healthcare providers and processing billions in payments annually. We are looking for a Senior Manager, Growth Marketing to join our team in a fully remote capacity and help us scale our presence in new verticals, specifically within the dental and orthodontic sectors.

Key outcomes

• Design and implement comprehensive go-to-market strategies to generate high-quality leads for our dental and orthodontic segments.
• Manage our paid acquisition efforts across platforms like LinkedIn, Google, and Meta.
• Oversee the full marketing lifecycle, from initial awareness to final conversion, while nurturing prospects through the sales funnel.
• Collaborate closely with our sales teams to ensure leads are handed off effectively and conversion rates are maximized.
• Analyze performance metrics such as CAC and MQL rates to provide actionable reporting and optimize our marketing ROI.
• Plan and execute targeted event marketing initiatives to strengthen our industry presence.

Requirements

• At least 5 years of experience in demand generation or B2B growth marketing, ideally within the healthcare technology or SaaS industries.
• A proven history of building go-to-market strategies from the ground up, including testing new channels and optimizing performance.
• Deep expertise in managing paid digital marketing platforms and utilizing CRM systems and marketing automation tools.
• Strong analytical skills with the ability to translate complex data into effective growth strategies.
• Excellent project management capabilities and a meticulous attention to detail.
• Professional proficiency in English.

Compensation

The annual salary range for this position is $119,000 to $140,000, depending on your experience, education, and location. In addition to base pay, we offer a robust benefits package that includes:

• Equity compensation.
• Unlimited vacation policy, with a minimum of 20 days encouraged to ensure you recharge.
• A 401(k) plan with a company match of 100% on the first 3% of your contributions.
• 16 weeks of paid parental leave with flexible return-to-work options.
• Comprehensive health benefits that begin on your first day or the first of the following month.
• Dedicated budgets for professional development, mentorship, and coaching.
• The flexibility to work remotely.

How to apply

If you are passionate about improving the healthcare experience and possess the strategic mindset to drive growth in new markets, we invite you to apply to join our team. We look forward to reviewing your background and discussing how your expertise can contribute to our continued success.