Senior Manager, Enrollment Marketing at Visanahealth

At Visana Health, we are on a mission to provide comprehensive, whole-person care for women across every stage of life. We go beyond traditional family building by offering a 50-state medical clinic that diagnoses and treats complex conditions like endometriosis, PCOS, and menopause. Our value-based care model is designed to improve clinical outcomes and lower costs for our employer and health plan partners. As we scale, we are looking for a Senior Manager, Enrollment Marketing to join our team and help us bridge the gap between healthcare access and actual patient care. If you are passionate about making a measurable impact in women’s health, we would love to have you on board.

What you'll be doing

• You will own the enrollment marketing strategy for a portfolio of employer and health plan accounts, building campaign calendars that drive growth and engagement.
• You will execute multi-channel campaigns across email, SMS, direct mail, and webinars, while managing the creation of employer toolkits to ensure consistent adoption.
• You will lead client-facing planning sessions and collaborate with internal teams, including Client Success and Data Analytics, to optimize the full member funnel from initial enrollment to long-term retention.

What you'll bring

We are looking for someone with 5 to 7 years of experience in B2B2C, enrollment, or lifecycle marketing, preferably within the healthcare or benefits space. You should be comfortable working in a remote, fast-paced environment where you can take ownership of your projects. Your toolkit should include:

• Proven success in driving enrollment outcomes through multi-channel marketing strategies.
• Strong project management abilities and the confidence to lead client-facing meetings.
• Exceptional writing skills and a creative eye for brand consistency.
• An analytical mindset with experience using data to inform decisions and optimize performance.
• Experience managing or mentoring a direct report, or a clear readiness to step into a leadership role.
• Familiarity with CRM platforms, marketing automation tools, and modern project management software.
• A growth mindset and a willingness to leverage AI tools to improve efficiency and scale our operations.

What you'll get

We offer a competitive base salary ranging from $120,000 to $150,000, depending on your experience and level of ownership. In addition to your compensation, you will receive the following benefits:

• A fully remote work environment.
• Comprehensive medical, dental, and vision insurance.
• A 401k retirement plan.
• Unlimited vacation time.
• Access to wellness perks such as Wellhub and Talkspace.