Senior Growth Marketer at IceWarp

At IceWarp, we are reimagining how businesses communicate and collaborate. Our mission is to provide innovative solutions that simplify the way companies operate. But our product isn not the only thing that is growing, we are also building a thriving community of users, partners, and advocates. And that is where you come in.

About the role

Do you enjoy creating content, bringing people together, and turning feedback into action? As our Senior Marketer, you will help grow and nurture the IceWarp community. You will manage reviews on key platforms, create engaging content (articles, updates, stories), and support conversations across our channels. If you like being close to users and you are great at making people feel heard, we would love to meet you. You will start as an individual contributor, with the potential to scale the role and eventually hire and lead a team.

What you’ll do

• Run online campaigns (incl. lead gen): Plan and execute online-first campaigns that drive awareness and generate leads from landing pages and lead magnets to webinars, newsletters, and partner co-marketing.

• Build simple lead-gen funnels: Turn content and community activity into measurable growth - capture interest, nurture leads, and work with Sales on handoff and follow-up.

• Build and nurture our community: Be the friendly face of IceWarp - engage with users, start conversations, and create a space where people feel welcome, heard, and supported.

• Community management (day-to-day): Moderate discussions, answer questions, route feedback internally, and keep community channels active and helpful.

• Create and manage content: Write and curate content that helps and engages - blog posts, product updates, community posts, launch communications, and educational materials.

• Brand awareness on social media: Strengthen IceWarp’s presence and consistency across social channels - create posts, support storytelling, and keep the tone of voice aligned with the brand.

• Reddit management: Own our Reddit presence - help grow relevant communities, join discussions in a genuine way, moderate where needed, and surface insights (without being “salesy”).

• Manage reviews and reputation: Monitor and respond to reviews on major platforms, handle feedback professionally, and help keep IceWarp’s reputation strong.

• Amplify customer voices: Collect and promote testimonials, reviews, and success stories that show real impact.

• Collaborate across teams: Work closely with Sales, Development, and Support to align community and content with company goals (and turn product updates into great stories).

• Track trends and insights: Watch what users and the market are talking about - summarize key learnings, report themes, and suggest improvements for marketing and product.

What we offer:

• A role where you turn releases into stories, stories into engagement, and engagement into leads.

• The opportunity to come up with new ideas and implement them immediately

• A friendly environment without unnecessary bureaucracy

• Hybrid work model (at least 3 days at the office)

• Work on a Czech product used by millions worldwide

• Office in Karlín, directly at Křižíkova metro station

• 20 days of vacation (+4 via KPI System)

• 5 Personal days

• Daily snacks and office-paid lunches twice a week

What We’re Looking For:

• Experience: At least 3+ years of experience in a similar role and industry (SaaS) and with activities mentioned below

• Languages: Fluent Czech + English
  

• Community-first mindset: You genuinely enjoy bringing people together and making them feel welcome. You can build trust across channels (community, social, forums) and keep conversations constructive.

• Strong content & storytelling skills: You write clearly and confidently - from community posts and product updates to blog articles, campaigns, and customer stories. You know how to adapt tone for different audiences and platforms.

• Engagement & social fluency: You know how to spark and maintain engagement. You are comfortable replying to reviews, moderating discussions, and showing up consistently on social, including Reddit (with the right “non-salesy” approach).

• Growth & lead-gen orientation: You understand how content and community turn into measurable outcomes. You can support lead generation through online campaigns, landing pages/lead magnets, webinars/newsletters, and lightweight funnels.

• Outreach & relationship building: You are confident reaching out to users, advocates, and partners to collect testimonials, case studies, and co-marketing opportunities you keep relationships warm and professional.

• Proactive and organized operator: You plan ahead, run multiple initiatives at once, and keep things moving without needing constant direction. You are comfortable owning a calendar, a backlog, and a few experiments at the same time.

• Data-informed (not data-paralyzed): You can pull insights from reviews, engagement, and campaign performance, and turn them into clear next steps. You know what to track (traffic, sign-ups, engagement, MQLs) and how to learn fast.