Senior Director of Channel Strategy and Insights
147k - 163k USD
Remote
Full Time
#Marketing
#Strategy
#Integration
#Marketing Analytics
#Leadership
#Performance Management
Welcome to Code.org, a nonprofit organization dedicated to expanding access to computer science in K-12 schools. We are the leading provider of computer science solutions for the largest school districts in the United States, and we are the creators of the Hour of Code campaign, which has reached over 15% of all students worldwide. We believe that every student deserves the opportunity to learn computer science, and we are looking for a passionate leader to help us continue this mission.
What you'll be doing
- You will define and lead the overarching strategy for integrating our paid, earned, and owned media channels to ensure they work together for maximum effectiveness.
- You will oversee the reporting and analysis of media performance, using data-driven insights to define key performance indicators and tell the story behind our results.
- You will mentor and guide our channel managers, fostering a culture of collaboration, experimentation, and continuous optimization across all marketing efforts.
What you'll bring
To be successful in this role, you should have a strong background in communications planning and channel strategy. We are looking for the following qualifications:
- A bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- At least 10 years of experience in channel strategy or communications planning, with a focus on media integration.
- Proven expertise in marketing analytics and the ability to leverage performance metrics to drive strategic decisions.
- A track record of managing large-scale, multi-channel campaigns and leading cross-functional teams.
- Fluency in English.
- Status as a U.S. citizen or permanent resident, as you must be located in the United States.
What you'll get
The salary range for this position is $147,000 to $163,000. In addition to your salary, you will enjoy a variety of benefits designed to support your well-being and professional growth:
- A flexible and fully remote work environment.
- Comprehensive medical, dental, and vision insurance with premiums paid at 100% for you and your dependents.
- Generous paid time off, including three weeks of vacation, sick leave, and a two-week winter break office closure.
- An annual professional development stipend to help you grow your skills.
- The opportunity to make a meaningful impact on the future of computer science education.
