Senior Digital Marketing Director
Remote
Full Time
#Marketing
#E Commerce
#Insurance
#CRM
#PPC
#SEO
#Data Analysis
#Campaign Management
#Cross Selling
#Optimization
#Team Management
At APOLLO, we are transforming the way people access protection by serving as Canada’s largest digital-first insurance company. Since our launch in 2019, we have replaced the traditionally slow and painful insurance process with immediate, digital fulfillment for tenants and small businesses. We are a team of driven individuals working to disrupt a five trillion dollar global industry, and we invite you to join us in building a company that values courage, integrity, and a desire for greatness.
The role
We are looking for a Senior Digital Marketing Director to join our team in a full-time capacity. This is an executive-level position perfect for a leader who thrives in a remote-first environment and wants to make a tangible impact on our growth. You will be at the forefront of our e-commerce strategy, using data and innovation to refine how we connect with our B2B and B2C audiences.
Core responsibilities
- Lead the design and execution of CRM marketing lifecycle campaigns while establishing best practices for conversion and funnel optimization.
- Manage our PPC and SEO initiatives, ensuring our campaigns align with broader business strategies and priorities.
- Partner with our Technology, Product, and Sales teams to optimize the user journey and purchase experience, including the cross-selling of financial products.
Skills and experience
To be successful in this role, you should bring a deep understanding of the digital retail landscape and a passion for data-driven decision-making. We are looking for the following qualifications:
- At least 10 years of experience in marketing, with a minimum of 5 years in a leadership or management role.
- Extensive knowledge of e-commerce technologies and a proven track record of executing large-scale digital strategies.
- Strong analytical skills with the ability to interpret complex data to drive business growth.
- A degree in business or marketing, or an equivalent level of professional education.
- Experience in the insurance or financial services sector, as well as SaaS experience, is considered a significant asset.
Compensation and benefits
We are proud to offer a supportive work environment that values your well-being and professional development. Our benefits include:
- A remote-first culture that allows you to work from anywhere.
- Comprehensive extended medical, dental, and vision care.
- Access to professional development programs and licensing support.
- A monthly wellness program and company social events.
- Opportunities to give back through community volunteer days.
How to apply
If you are an innovative leader with an entrepreneurial spirit and you are excited to help us reshape the insurance industry, we would love to hear from you. Please reach out to our team to express your interest and share your background. We are committed to an inclusive hiring process, and if you require any accommodations, please let us know so we can support your needs.
