Senior Demand Generation Manager
Remote
Full Time
#Marketing
#B2B SaaS
#Demand Generation
#Lead Generation
#SEO SEM
#Email Marketing
#Social Media
#Content Marketing
#Marketing Automation
#CRM Systems
#Data Analysis
#Project Management
At Appspace, we are dedicated to transforming the way people experience their work. We believe that a great work environment is essential for success, and we are looking for individuals who share our passion for building better experiences for employees everywhere. With a global presence and a commitment to flexibility, we foster a culture where you can thrive, build meaningful connections, and advance your career. We invite you to join our team and help us create a world where everyone loves where they work.
About the Role
We are looking for a Senior Demand Generation Manager to join our team on a full-time basis. In this role, you will serve as a vital component of our revenue engine by designing and managing programs that generate high-quality leads and fuel our pipeline growth. We need a data-driven professional with a strong background in the B2B SaaS space to help us reach our ambitious marketing goals.
Key Responsibilities
- Design and implement a cohesive demand generation strategy that directly supports our revenue targets and organizational objectives.
- Execute multi-channel marketing campaigns across various platforms, including email, paid media, webinars, and content syndication, while managing budgets to ensure optimal return on investment.
- Analyze campaign performance data to provide actionable insights, refine our messaging, and improve lead nurturing and conversion workflows in collaboration with our sales team.
Requirements
- At least 5 years of professional experience specifically within B2B SaaS demand generation or related marketing functions.
- A demonstrated history of successfully creating and launching high-impact marketing campaigns.
- Proficiency with CRM systems, such as Salesforce, and various marketing automation platforms.
- Comprehensive knowledge of digital marketing tactics, including SEO, SEM, social media, and content marketing.
- Strong project management abilities paired with excellent analytical skills to interpret data and drive strategy.
- Exceptional communication skills, both written and verbal, with the ability to work effectively in both independent and collaborative settings.
Location
This position is fully remote and can be performed from anywhere.
Compensation and Benefits
We are proud to offer a flexible work environment that allows you to perform at your best regardless of your location. We value our team members and provide the following benefit:
- Remote work flexibility.
Appspace
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