Granicus

Segment Marketing Manager

70k - 90k USD

Remote

Full Time

#Marketing

#Marketing Strategy

#Campaign Management

#Partnerships

#Budget Management

#Salesforce

Granicus is looking for a Segment Marketing Manager

Full Time Senior Remote Marketing Marketing Strategy Campaign Management Partnerships Budget Management Salesforce English Remote work Flexible hours Medical insurance Dental insurance Vision insurance 401k Paid time off Disability insurance Life insurance Maternity/paternity leave

Granicus is a leader in the Govtech industry, dedicated to building technology that connects governments with the people they serve. With a history spanning 25 years, we support over 5,500 agencies and 300 million subscribers by providing cloud-based solutions for digital services, communications, and agenda management. We are looking for a Senior Segment Marketing Manager to join our remote team and drive the strategy and execution of integrated marketing campaigns that foster meaningful change in communities.

Responsibilities

Design and execute multi-channel marketing strategies for education and special district markets that align with our business objectives and budget.
Lead targeted campaigns across digital, event, and media partnership channels to grow our pipeline and bookings.
Partner with sales, business development, and customer success teams to ensure our marketing efforts are cohesive and effective.
Manage relationships with media partners, including contract negotiations to maximize our marketing reach.
Provide mentorship and guidance to marketing specialists regarding campaign execution and cross-functional collaboration.
Monitor market trends and the competitive landscape to continuously refine our approach.
Oversee account-based marketing efforts for our priority accounts.
Analyze and report on program performance to leadership, focusing on return on investment and marketing impact.

Must-haves

At least 5 years of experience in marketing, with a preference for those who have worked in the public sector or government services.
A proven track record of leading successful campaigns that drive revenue growth.
Proficiency with marketing tools such as Salesforce, Marketo, and Google Analytics.
Strong experience in budget management and media partner relations.
Excellent communication skills and the ability to influence stakeholders at all levels.
Strong project management skills with the ability to handle multiple initiatives in a fast-paced environment.
Fluency in English.

Benefits

The base salary range for this position is $70,000 to $90,000 USD.

Remote work flexibility.
Flexible hours.
Medical, dental, and vision insurance.
401k plan with matching contributions.
Paid time off.
Disability insurance.
Life insurance.
Maternity and paternity leave.

Granicus

6 views

0 applied

Company Size

501-1000

Markets

GovTech

Visit Granicus

Share this job

Copy Permalink

Open roles at Granicus

Granicus

Event Manager

35k - 40k USD

Remote

Part Time

#Marketing

#Event Management

#Trade Shows

#Events

#Project Management

#Salesforce

#Marketo

#Zoom

#Microsoft Office

Granicus

Marketing Specialist

Remote

Full Time

#Marketing

#Digital Marketing

#Project Management

#CRM Systems

#Google Analytics

#Microsoft Office

Granicus

Marketing Operations Coordinator

Remote

Full Time

#Marketing

#Data Analysis

#Email Marketing

#CRM

#Microsoft Office

#CSS

Granicus

Digital Marketing Coordinator

Remote

Full Time

#Marketing

#Email Marketing

#CRM Systems

#Microsoft Office

#CSS

#HTML

Granicus

Marketing Manager

AU, NZ

Remote

Full Time

#Marketing

#Solutions

#Market Research

#Demand Generation

#Account Based Marketing

#Content Marketing

#Public Sector

Granicus

Data Collector

Remote

Full Time

#Marketing

#Data Collection

#Data

#Data Analysis

#Problem Solving

#Communication

#Multitasking

#Data Privacy

#Information Security

Granicus

Product Marketing Manager

90k - 125k USD

Remote

Full Time

#Marketing

#Product Marketing

#B2B Software

#Project Management

#Competitive Research

#Product Positioning

#Demand Generation

#Sales Strategy

#Content Development

#Market Analysis

#Interaction

Granicus

Senior Director, Brand & Corporate Communications

125k - 160k USD

Remote

Full Time

#Marketing

#Communications

#Brand Strategy

#Brand Management

#Strategic Communications

#Storytelling

#Public Relations

#Social Media Management

#Crisis Communications

#Content

#Media Relations

#Project Management

#Problem Solving

Granicus

Senior Director, Brand & Corporate Communications

125k - 160k USD

Remote

Full Time

#Marketing

#Solutions

#Brand Management

#Strategic Communications

#Public Relations

#Social Media Management

#Crisis Communications

#Web Content Management

#Media Relations

#Project Management

#Storytelling

#Leadership

Granicus

Senior Director, Brand & Corporate Communications

125k - 160k USD

Remote

Full Time

#Marketing

#Communications

#Brand Strategy

#Brand Management

#Strategic Communications

#Public Relations

#Social Media Management

#Crisis Communications

#Content

#Media Relations

#Project Management

#Storytelling

#Leadership

Discover similar jobs

EasyPost

Senior Partnership Account Executive

Remote

Full Time

#Sales

#Partnerships

#Salesforce

#HubSpot

#CRM

#API

#Channel Sales

#Prospecting

#Negotiation

#Forecasting

GreenCell1

Country Sales Manager

Remote

Full Time

#Business Development

#Sales

#B2B Sales

#Market Analysis

#Negotiation

#Customer Acquisition

#Fulfillment

#Marketing

Colibrigroup

Content Marketing Manager, Professional Learning & Growth

Remote

Full Time

#Education

#Marketing

#Content Marketing

#Project Management

#Email Marketing

#Analytics

#Content Management

Voxie Inc

Sales Engineer

110k - 150k USD

Remote

Full Time

#Product

#Sales

#Marketing

#APIs

#Webhooks

#Zapier

#Marketing Automation

#AI Tools

#Documentation

#Project Management

Ensiti

Salesforce Developer

Canada

Remote

Full Time

#Technology

#ERP Implementation

#Apex

#Lightning Web Components

#Salesforce

#Salesforce Configuration

#Agile

Voltus

Director of Product Marketing

US, CA

Remote

Full Time

#Marketing

#Sales Operations

#Product Marketing

#Product Positioning

#Sales Enablement

#Storytelling

#AI Tools

Arbitalhealth

Events & Experiences Manager

Remote

Full Time

#Go To Market

#Marketing

#Event Planning

#Project Management

#Vendor Management

#Budget Management

#Communication

#Problem Solving

Instruqt

Strategic Business Development Representative

Remote

Full Time

#Marketing

#Sales

#Salesforce

#Outreach

#LinkedIn Sales Navigator

#ZoomInfo

#Apollo

proGroupX

Email Operations Specialist

Remote

Full Time

#Marketing

#Email Marketing

#Deployment

#Lead Generation

#A B Testing

#Optimization

#Campaign Management

#QA

Hedgehog1

Technical Marketing Engineer and Writer

Remote

Full Time

#Sales

#Marketing

#AI

#Network Engineering

#Technical Writing

#Production

#Documentation

#LLM

#GitOps

#HubSpot

Procurement Sciences

Enterprise Account Manager

United States

Remote

Full Time

#Sales

#SaaS

#Account Management

#Salesforce

#Enterprise Sales

#B2B SaaS

#Leadership

#MEDDPICC

#LinkedIn Sales Navigator

#SalesLoft

Fresh Prints

Inside Sales Associate

8.4k - 8.4k USD

Remote

Full Time

#Sales

#E Commerce

#B2B Sales

#Salesforce

#CRM

#Communication

#Relationship Building

Appinio

Growth Marketing Manager

Spain

Remote

Full Time

#Marketing

#B2B

#Market Research

#Account Based Marketing

#Demand Generation

#Pipeline Management

#Event Marketing

#Sales

VontaviusTechSupport1

Project Manager

Remote

Part Time

#Project Management

#Project Planning

#Budget Management

#Risk Management

#Team Coordination

Trafilea

TikTok Shop Manager

Remote

Full Time

#Marketing

#E Commerce

#TikTok

#Affiliate Marketing

#Management

#Performance Marketing

#Data Analysis

Jitterbit

Junior Marketing Specialist

Remote

Full Time

#Marketing

#Performance Marketing

#HubSpot

#Salesforce

#Google Ads

#LinkedIn

#PPC

#Paid Social

#Email Marketing

#Marketing Automation

#Campaign Management

#Reporting

Zennify

Talent Community - Sales

Remote

Full Time

#Sales

#Consulting

#Salesforce

#MuleSoft

#Twilio

#Databricks

Dianthus Therapeutics

Director, Project Management

Remote

Full Time

#Project Management

#Program Management

#MS Excel

#PowerPoint

#MS Word

#SharePoint

#Risk Management

#Budget Management

#Leadership

GoFundMe

Business Development Representative

70k - 105k USD

Remote

Full Time

#Sales

#Nonprofit

#Fundraising

#Salesforce

#LinkedIn Sales Navigator

#SalesLoft

#6Sense

#CRM

#Prospecting

#Pipeline Management

#Consultative Selling

Cloudbeds

Business Development Rep

Remote

Full Time

#Sales

#Hospitality

#SaaS

#Salesforce

#SalesLoft

#Cold Outreach

#Lead Qualification

#CRM Management

#AI Tools

#Prospecting

#Data Hygiene

#Pipeline Management

Your dream job awaits.

Explore exciting opportunities, connect with top employers, and ignite your career.

Explore Jobs

Related Resources

Marketing Salary Guide

Compensation data for Marketing roles

Marketing Job Market

Hiring trends and demand for Marketing

Marketing Interview Prep

Practice questions for Marketing interviews

Campaign Management Salary Guide

Compensation data for Campaign Management roles

Campaign Management Job Market

Hiring trends and demand for Campaign Management

Campaign Management Interview Prep

Practice questions for Campaign Management interviews

Segment Marketing Manager at Granicus