lempire
Product Marketing
Hybrid
Full Time
#Marketing
#B2B SaaS
#Copywriting
#Webinars
#Event Management
#Content Production
#AI
lempire is looking for a Product Marketing
Full TimeSeniorHybridFranceMarketingB2B SaaSCopywritingWebinarsEvent ManagementContent ProductionAIEnglishHybrid workMedical insuranceCommuter benefits
About us šš¼
At lempire, we're a passionate team on a mission to help individuals and businesses grow.
As a B2B SaaS company, valued at $150 million, we have a suite of 5 products:
šµ lemlist: our cold outreach tool, used by 10,000+ users worldwide to find leads & their emails, write campaigns, personalize at scale, and get more customers.
š lemwarm: the 1st deliverability tool on the market that helps users reach their audienceās inboxes.
š“ lemcal: our scheduling tool that allows you to create a personalized booking page and reduce no-shows.
š£ Taplio & Tweet Hunter: our tools, used by top influencers like Justin Welsh, to build personal brands on LinkedIn & X (formerly Twitter).
lempire is a fast-growing company with $28M+ in revenue, profitable, and 100% bootstrapped.
Our mantra: Keep growing! We live by it every day.
Weāre looking for a talented Product Marketing to join our team!
Your mission: Organize and produce engaging, educational content that positions lemlist as the trusted brand for sales teams. You'll turn ideas into actionable content that delivers real impact, helping our audience grow and succeed.
Responsibilities:
Webinars
Host and organize monthly webinars featuring key personas (e.g., Heads of Sales), with engaging themes that create FOMO and provide actionable takeaways for our audience.
Workflows & UGC
Create actionable content to showcase prospection best practices and latest trends (Eg. show how to connect lemlist to 2 other complementary tools to improve enrichment or outreach personnalisation). Leverage our own users content whenever its possible.
IRL Sales Events
Plan and manage in-person events (breakfasts, afterworks, etc.) to foster learning and networking opportunities for our sales-focused community.
Co-Marketing Partnerships
Build strong co-marketing initiatives with complementary solutions to amplify demand generation and enhance our brand's impact.
Playbooks & Benchmarks
Develop annual guides and benchmarks that establish our brand as the go-to resource for unique insights and actionable guidance.
Social Media
Promote and repurpose educational content into bite-sized, engaging formats for social media, with a primary focus on LinkedIn.
YouTube
Collaborate with our media team (video experts) to produce highly actionable how-to videos and other educational content.
Website Content
Collaborate with the team to improve our website content. Streamline website content localisation, using AI.
Requirements:
You have a minimum of 3 years of experience in product marketing within a B2B SaaS environment.
Copywriting Skills: You have a knack for writing sharp, catchy, and insightful content and can draft āV1sā with ease.
Webinars: Proven experience planning and delivering webinars that attract high attendance and drive impact.
Event Management: Youāve successfully planned and executed in-person events with great feedback from attendees.
Content Production Expertise: You're hands-on with content creation across various formats, from emails to video scripts.
Strong Organizational Skills: You excel at managing multiple projects and deadlines seamlessly.
AI savvy: You are super curious about AI innovations and know how to leverage AI in content creation.
Creativity and Boldness: Youāre brimming with fresh, innovative ideas and arenāt afraid to step outside the box.
Excellent Communication: Fluent in English, youāre skilled at collaborating with teams and articulating ideas clearly.
Sales Industry Knowledge: Familiarity with the sales landscape is a significant plus.
Within 3 months:
Gain a deep understanding of our audience, product, and competitive landscape.
Deliver your first impactful content initiatives, such as webinars with actionable high value content delivered.
Organize your first sales meet-up with 30+ qualified attendees, receiving positive, actionable feedback.
Within 12 months:
Build a comprehensive library of high-impact content that supports every stage of the buyer journey.
Demonstrate measurable success in content performance, such as increased lead generation or improved engagement metrics.
Plan and execute standout IRL events that solidify our brand's community presence.
Play a pivotal role in establishing lemlist as the go-to brand for sales professionals through educational and innovative content.
š Additional Information
Competitive salary + company bonus (up to 15Kā¬ per year, depending on the company's performance)
Hybrid Work Model: Enjoy the best of both worlds! Work from home when you need to, and collaborate in our beautiful Paris office when you want a change of scenery. Our flexible approach is designed to suit your working style.
38 days of holidays/year (+3 days offered by lempire)
Alan Blue: Comprehensive 100% premium medical coverage for you and your family
Swile Meal Tickets: Enjoy daily meal tickets to fuel productivity
Navigo Card: Seamless commuting with a 100% covered Navigo card
Gear: Get the laptop tools and equipment you need for your job
āļø Team building: We all meet once per year at really cool places around the world (you can checkĀ our videoĀ here
Ready to shape the future of sales content? Letās talk! š
Recruitment process
Screening Interview with Victoire (TAM)
Experience Interview with Domitille (CMO)
Async B-case + debrief with Domitille
Final Interview with Charles (CEO)
Ref check
Offer
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