Product Marketing Manager at WealthFinancialTechnologies

Wealth.com is the premier estate planning platform, helping financial advisors provide modern and comprehensive solutions to their clients. We combine sophisticated technology and artificial intelligence with deep human expertise to create a seamless experience. As a rapidly growing, revenue-generating startup, we are proud to be certified as a Great Place to Work for 2024 and recognized as a finalist for Fast Company’s Best Workplaces for Innovators. Our team thrives in a supportive, collaborative culture where innovation is at the heart of everything we do.

About the Role

We are seeking a Senior Product Marketing Manager to join our team on a full-time basis. In this role, you will serve as the primary expert on our product suite, ensuring that our customers understand the full value and benefits of our offerings. You will bridge the gap between our product capabilities and the market, conducting deep research into competitive landscapes and consumer needs to shape our strategic direction.

Key Responsibilities

• Design and execute comprehensive go-to-market strategies by collaborating across our Product, Sales, Customer Success, and Revenue Operations teams.
• Act as a strategic partner to our sales organization by defining our value proposition and creating the collateral, messaging, and competitive intelligence needed to win.
• Analyze customer feedback, market trends, and performance data to extract actionable insights that inform our product roadmap and marketing initiatives.

Requirements

• At least 7 years of experience in marketing, with 3 to 5 years specifically focused on B2B SaaS product marketing.
• A proven track record of managing successful SaaS product launches and producing high-quality content for various channels.
• Proficiency in SaaS analytics, including the ability to define and track metrics that drive informed business decisions.
• A deep curiosity regarding customer behaviors and personas, combined with the ability to lead cross-departmental projects.
• A Bachelor’s Degree in Marketing.

Location

This position is fully remote and can be performed from anywhere, though we do gather in person several times throughout the year.

Compensation and Benefits

We offer a comprehensive package designed to support your well-being and long-term success:

• Medical and dental insurance coverage.
• 401k plan with a company match and 100% vesting upon hire.
• Equity compensation managed through Carta.
• A flexible, remote work environment.