Product Marketing Manager
On-site
Full Time
#Marketing
#Product Marketing
#Content Creation
#Market Research
#Sales Enablement
#Competitive Analysis
#Project Management
#Interpersonal Skills
#Communication Skills
#Social Media
Who is Litmus
Litmus is a growth-stage software company that is transforming the way companies harness the power of machine data to improve operations. Our software is enabling the next wave of digital transformation for the biggest and most innovative companies in the World – making Industrial IoT, Industry 4.0 and Edge Computing a reality. We just completed our Series B financing round, and we are looking to expand our team.
Why join the Litmus team
You want to be a part of something great
We pride ourselves on building the most talented and experienced team in the industry who knows how to win. We work hard and the results speak for themselves. We’re trusted by industry leaders like Google, Dell, Intel, Mitsubishi, Hewlett-Packard Enterprise and others as we partner to help Fortune 500 companies digitally transform.
You want to define and shape the future
At Litmus you’ll have the opportunity to influence and enable Industrial Internet of Things, the next wave of technology essential for global digitization. We’re leading the industry in machine data analytics and edge computing to feed machine learning, artificial intelligence and other applications that rapidly change the way companies operate.
You want to build and shape your career
Join a growth-stage Silicon Valley company to build and define your career path in an environment that allows you to progress rapidly. Bring your unique experience, talent and expertise and add to it by collaborating with and learning from the brightest people in the industry.
We are committed to hiring great people who are passionate about what they do and thrive on winning as a team. We welcome anyone and everyone who wishes to join the Litmus marketing team to apply and share their career experience, dreams and goals with us.
Product Marketing Manager
Litmus, a leader in Industrial DataOps is at the forefront of transforming how industrial companies leverage data to revolutionize operations at an enterprise scale. We're looking for a dynamic Product Marketing Manager to join our team and take ownership of our diverse product line. This role is pivotal in shaping the future of how our innovative solutions are perceived and utilized in the market.
An ideal candidate will strongly reflect these values - bias for action, customer-first, product-led, and peer success. These are non-negotiable core values that we seek in every individual joining Litmus.
Key responsibilities:
- Product Line Ownership: Take charge of a product line, understanding its intricacies, market position, and potential for growth. You will actively participate in the introduction and launch of new features and enhancements by conducting competitive analysis and market research for sales enablement strategies.
- Support Sales Enablement: Persona-specific messaging, industry-focused content, objection handling guides, mock recordings, win loss analysis, etc.
- Content Creation & Management: Develop compelling content that resonates with technical audiences and enterprise leaders, including but not limited to monthly webinars, regular blog posts, videos, and datasheets. Your content will educate, engage, and persuade potential users about the value Litmus brings to their operations.
- Feature Highlighting: Collaborate closely with product managers and sales engineering teams to deep-dive into customer issues, aligning them with our product features. You'll be instrumental in conceptualizing content that showcases how our solutions address these specific problems.
- Support & Coordination: Actively participate in vendor interviews and handle research projects relevant to your assigned product line. Your contributions will also extend to award submissions, enhancing Litmus's visibility and reputation in the market.
Experience required and optional:
- Proven experience in product marketing, with a track record of successfully launching and growing product lines.
- Strong analytical skills to perform competitive analysis and market research effectively.
- Excellent content creation skills, with the ability to produce compelling materials that educate and persuade technical audiences.
- Experience working closely with product management and sales engineering teams, with a knack for translating technical features into customer benefits.
- Demonstrated ability to manage multiple projects simultaneously, with a sharp focus on details and deadlines.
- Strong interpersonal and communication skills, capable of fostering productive relationships with internal teams and external partners.
- Experience in community management and social media is a plus, providing an additional platform to engage and grow our user base.
Find us at www.litmus.io
