Product Marketing Manager
130k - 150k USD
Remote
Full Time
#Marketing
#Healthcare
#EHR
#Market Research
#Product Positioning
#Messaging
#Sales Enablement
#Competitive Intelligence
#B2B SaaS
#Customer Acquisition
#Engagement
#Retention
We are Tebra, a company formed by the union of Kareo and PatientPop to serve as the digital backbone for practice well-being. Our mission is to unlock better healthcare by empowering independent practices to provide modernized care. With over 100,000 providers relying on our platform to elevate the patient experience and grow their businesses, we are committed to building the future of healthcare with compassion and humanity. We are currently seeking a Senior Product Marketing Manager to join our team in a fully remote capacity.
Key outcomes
- Perform comprehensive market research to uncover customer preferences, needs, and emerging industry trends.
- Craft compelling product positioning, messaging, and value propositions that effectively reach our target audiences.
- Work closely with product management to ensure our solutions consistently deliver value and meet the evolving needs of our users.
- Partner with the sales department to create high-impact enablement materials, such as case studies, demos, and presentations.
- Translate intricate technical concepts into clear, accessible language for our customers.
- Monitor and report on performance metrics related to engagement, customer acquisition, and retention.
- Synthesize internal and external data to provide regular competitive intelligence updates that reflect the true voice of our customers.
Requirements
- At least 4 years of professional experience in product marketing, ideally within the B2B SaaS sector.
- Background in healthcare technology or EHR systems is considered a distinct advantage.
- Proven ability to conduct deep research and execute successful voice of the customer initiatives.
- Demonstrated expertise in developing messaging for complex products operating in highly regulated, competitive markets.
- Deep understanding of marketing best practices for both B2B and B2C environments.
- Exceptional verbal and written communication skills in English.
- A self-motivated approach and the ability to thrive in a fast-paced, independent work environment.
Compensation
The salary range for this position is $130,000 to $150,000 USD. In addition to competitive pay, we provide a comprehensive benefits package that includes:
- Full remote work flexibility.
- Medical insurance coverage.
- A dedicated budget to support your mental wellness.
- Opportunities for ongoing professional development.
How to apply
If you are passionate about healthcare and ready to help us simplify the practice experience, we invite you to submit your application through our official portal. Please note that we only communicate with candidates through official company email addresses or our authorized applicant tracking system, Greenhouse. We look forward to reviewing your qualifications and potentially welcoming you to the team.
