M
Micromerchantsystems
Product Marketing Manager
Remote
Full Time
#Marketing
#Market Research
#Product Positioning
#Campaign Development
#Sales Enablement
#Content Creation
Micromerchantsystems is looking for a Product Marketing Manager
Full TimeExecutiveRemoteMarketingMarket ResearchProduct PositioningCampaign DevelopmentSales EnablementContent CreationEnglishMedical insuranceVision insuranceDental insurance401kEmployee assistance programMental wellness budgetRemote work
We are looking for a seasoned Product Marketing Manager to join our team and help us grow the reach of PrimeRx, our award-winning pharmacy management software. In this remote role, you will bridge the gap between our technical solutions and the daily needs of pharmacy owners across the country.
Responsibilities
- Conduct deep market research to understand the pain points and operational challenges faced by pharmacy owners.
- Define our product positioning and messaging to ensure our value is clear and compelling in the marketplace.
- Plan and execute integrated marketing campaigns across digital, content, and event channels.
- Partner with our sales team to create effective training materials, presentations, and sales tools.
- Oversee the production of high-quality content, such as whitepapers, case studies, and blog posts.
- Gather customer feedback to influence product development and refine our marketing strategies.
- Track campaign performance metrics to generate insights and optimize our future efforts.
Must-haves
- At least 7 years of experience in product marketing within the healthcare software sector.
- Strong knowledge of the pharmacy industry and the specific regulatory or operational hurdles pharmacy owners face.
- A proven ability to translate complex technical features into clear, customer-focused benefits.
- Excellent communication skills and the ability to manage multiple projects simultaneously.
- Proficiency in digital marketing tools and a collaborative, cross-functional mindset.
- A bachelor’s degree in marketing, business, healthcare administration, or a related field.
- Fluency in English.
Nice-to-haves
- An advanced degree in a relevant field.
Benefits
- Medical, dental, and vision insurance.
- 401k plan with company match.
- Employee assistance program.
- Mental wellness budget through Spring Health.
- Flexible remote work environment.
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