Principal Product Designer at Ridezum

At Zūm, we are transforming the nation's largest mass transit system by reimagining student transportation. Since 2015, we have utilized our integrated, cloud-based platform to provide a modern, safe, and sustainable service that prioritizes the needs of children and their families. With over 8 million miles completed, our mission-driven team is leading a new era of efficiency in logistics, featuring an electric vehicle-first approach that reduces commute times by up to 20 percent. We are currently seeking a Principal Product Designer to join our team in a hybrid capacity within the United States.

Key outcomes

• Design intuitive, high-quality product experiences that serve multiple constituents, including parents, students, drivers, and administrators.
• Take ownership of complex design challenges from the initial discovery phase through to final delivery and post-launch improvements.
• Translate broad, intricate workflows into elegant, user-friendly solutions for our mobile and web platforms.
• Collaborate closely with product managers, engineers, and stakeholders to align technical capabilities with exceptional user experiences.
• Lead the development of new product initiatives and set long-term design strategy to ensure a cohesive, best-in-class product suite.
• Formalize and expand our design system components to maintain consistency across all our digital touchpoints.
• Conduct end-user research and utilize qualitative and quantitative feedback to inform the product roadmap.

Requirements

• Over 12 years of professional experience as a product designer, with a strong background in both B2C and B2B environments.
• A proven track record of leading high-impact initiatives from concept to launch, including experience with 0-to-1 product development.
• Extensive experience designing native Android and iOS applications, as well as web-based products within the logistics or transportation sectors.
• Expert-level proficiency in Figma.
• A versatile portfolio demonstrating deep empathy, strong interaction design skills, and the ability to solve complex, unstructured problems.
• Significant experience building and scaling component-based design systems.
• Excellent verbal and written communication skills, with the ability to articulate a vision and influence stakeholders across the organization.
• Fluency in English.

Preferred qualifications

• Practical experience using UserTesting to validate design decisions.
• Familiarity with MixPanel for data-driven design improvements.

Compensation

We offer a hybrid work environment that supports flexibility and collaboration.

How to apply

If you are a passionate leader ready to drive innovation in student transportation, we invite you to submit your application and portfolio for consideration. We look forward to reviewing your experience and discussing how you can contribute to our mission.