Marketing Specialist at Pointb

Pointb logo
Pointb

Marketing Specialist

60k - 95k USD

Remote

Full Time

#Growth

#Marketing

#Content Creation

#Social Media Management

#Storytelling

#Lead Generation

#Marketing Strategy

#Competitive Research

#Microsoft Office

#PowerPoint

#Excel

Pointb is looking for a Marketing Specialist

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Point B is a consulting firm that is trusted by the world’s leading organizations and specializes in business transformation and technology services. We are committed to making an impact for our customers and leveraging technology to unlock human potential. We help accelerate our customers' progress toward meaningful outcomes by bringing together cross-industry expertise, proven process, and transformative technology to activate shared potential.  
 
Our diverse set of experts spans 13 U.S. locations, with international reach via our partnership with Nextcontinent. We're united by our desire to help our customers succeed, wherever they do business. 
 
Point B has been consistently recognized as one of the best places to work by Fortune® magazine, The Wall Street Journal, Consulting® magazine, BuiltIn, Vault.com®, and many others. 

The Marketing Specialist supports the Marketing Team’s objectives of increasing Point B brand awareness, driving existing and new customer engagement across multiple channels, and generating sales leads. They wear multiple hats and grow their skills in a broad range of business-to-business marketing activities. While the primary focus of this role is execution, there is ample opportunity to contribute to strategy and innovation.
WHAT YOU'LL GET TO DO:
Writes concise and compelling content with a consistent “on-brand” voice in support of growth marketing and brand storytelling campaigns
Supports the Senior Content Strategist with brand content creation for awards (written submissions and data gathering), public relations, company news, etc. 
Manages organic social media presence (social media monitoring, measurement, and content posting) ensuring quality content, balanced promotion of thought leadership, regular cadence, visual and written brand consistency, and routine metric performance analysis
Supports execution of executive communications strategy on social channels
Supports the Senior Content Strategist with the development and execution of editorial calendar for careers, recruiting, and other related people team content
Support lead flow by promotion campaigns across organic channels
Encourage firmwide application of social media content and best practices to support lead flow opportunities
Create resources and lead training around personal brand building and firmwide social media guidelines
Monitors employee sentiment across platforms such as Glassdoor and Fishbowl for reviews and escalates and reports as necessary
Writes and tests social media posts with calls-to-action; creates compelling imagery to support written content
Edits content created by others, providing a quality check for spelling, grammar, and tone
Conducts competitive marketing activity research, including social media metrics
Supports team efforts and builds authentic relationships with individuals in work groups and teams
Consistently demonstrates and lives Point B values
Participates in firm culture activities to connect regularly with other Point B’ers 
WHAT WE EXPECT YOU’VE ALREADY DONE:    
B.A. or B.S. degree
2-5 years marketing experience; business-to-business preferred
Experience using contact management tools and social media tools
Experience with common office productivity tools, such as Microsoft Office, PowerPoint, and Excel
Ability to move quickly to meet deadlines and adapt to shifting priorities.  
Good collaboration skills.   
Ability to work around obstacles while maintaining a positive attitude. 
Ability to come up with creative solutions and try new ways of doing things. 
Strong customer-service ethic and ability to serve multiple internal customers.     
 
WHAT WE OFFER:
The opportunity to affect the learning approach for our firm's future
The chance to impact the journey of our employees’ growth and development
An environment that encourages you to identify new opportunities and the support to make it happen
The opportunity to build and be part of a fun and collaborative culture with teams that are as passionate about their communities as they are about their work
 
THE KIND OF PEOPLE WE LOOK FOR:
Versatile people who thrive on variety and challenge
Innate problem solvers who want to grow in a flexible, collaborative culture
Engaging leaders who make a positive impact on their firm, clients, and communities
Talented individuals with a growth mindset who want to use their networking and relationship-building skills to help grow the firm
Successful in ambiguous environments  
Ability to work from home
Ability to work non-standard work hours when necessary. 
 
COMPENSATION AND BENEFITS:
The estimated salary range for this role is $59,500 - $95,000 USD per year. This salary range is provided as required by local and state law as applicable. Individual salaries vary on a number of factors including but not limited to geography, skills, education, experience and unique qualifications where applicable.
 
Bonuses are awarded at Point B’s discretion and are based upon individual contributions and overall firm performance.


INTRIGUED TO LEARN MORE?
When you apply for this role, your information will be personally reviewed by our talent acquisition team (not by a robot). You can expect to hear back from us with feedback if we think there could be a fit and what next steps look like.
 
WHAT MAKES POINT B DIFFERENT?
Our Founding Purpose and Values. Because our teams help organizations solve their greatest challenges, we've created an inclusive culture that attracts and retains the world’s best talent. Be part of a collaborative culture where we build lasting relationships with each other, our customers, and our communities.
 
Benefits – Point B rewards high performance with a total rewards approach that includes competitive base pay, benefits, and short-and long-term incentives — as well as flexibility, leadership development opportunities, and a culture designed to help our diverse team of individuals flourish.
 
Employee Ownership – We give employees a voice in directing their careers and the growth of our firm. Our Employee Stock Ownership Plan is a non-contributory retirement vehicle that grows over time from annual allocations (based on individual compensation) and the value of our company.
 
Award winning – We are proud to be named a Best Workplace in the US by Fortune magazine, Best Workplaces for Millennials, and Best Workplaces for Women in addition to other awards regarding our workplace inclusivity.
 
Point B is an equal-opportunity employer committed to a diverse workforce. We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. You can read more about our commitment to diversity on our website.
 
Point B is committed to providing equal opportunities for persons with disabilities or religious observances, which includes providing reasonable accommodation for in any individuals with disabilities or for religious purposes. Applicants with disabilities may contact our Accommodations team at [email protected] or 206-517-5000 to request and arrange for accommodations through the application and/or recruiting process. If you need assistance to accommodate a disability or religious observance, you may request an accommodation at any time. Please note: This mailbox is only for accommodation requests or questions. Please use the Contact Us form for any recruiting inquires.
 
Legal Information for Job Seekers can be accessed on our Careers Website.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
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