Marketing Platform Manager at Emesent

We are Emesent, a Brisbane-based technology company that has become a global leader in autonomous data collection. Our award-winning Hovermap technology uses advanced algorithms, machine learning, and innovative hardware to help customers in mining, infrastructure, and surveying map challenging, GPS-denied environments. We are a fast-growing team that values diversity, collaboration, and pushing the boundaries of what is possible, all while maintaining a fun and inclusive culture.

What is this role?

We are looking for a Senior Marketing Platform Manager to join our team on a full-time, on-site basis in Australia. In this position, you will own the digital systems that support our online presence. You will report directly to the Global Head of Marketing and focus on driving lead generation and nurturing through the strategic use of our technology stack. This is a vital role for someone who wants to ensure our marketing tools are effective, high-performing, and perfectly aligned with our business goals.

What will you do?

• Manage the annual roadmap for our websites, including content updates, technical SEO, accessibility improvements, and the design of user journeys that leverage our automation systems.
• Plan and execute sophisticated content automation workflows within HubSpot to drive qualified marketing leads, while analyzing engagement data to continuously improve conversion rates.
• Coordinate with internal teams and external agencies to launch new features and content, ensuring that all digital projects are delivered on time and within scope.

What makes you a great fit?

To be successful in this role, you should be a digital expert who is passionate about using technology to grow a business. You should have a strong background in SaaS environments and a proven ability to manage complex digital projects. Key requirements include:

• Deep expertise in WordPress for CMS management and site optimization.
• Advanced proficiency in HubSpot for setting up marketing automation, nurture emails, and lead-capture forms.
• Strong skills in stakeholder management, with the ability to communicate project progress and performance metrics clearly to leadership.
• A analytical mindset, with experience in tracking search rankings, web performance, and user experience (UX) best practices.
• Fluency in English and a collaborative approach to working with brand and content specialists.

What's in it for you?

We believe our growth is a direct result of our talented team, so we offer a supportive environment and a range of benefits to help you thrive:

• Equity compensation through our employee share option scheme.
• A dedicated learning budget to support your professional growth.
• Access to professional development opportunities to keep your skills sharp.
• A vibrant office in Milton featuring a loaded kitchen with snacks, fresh fruit, and coffee, plus proximity to local cafes.
• On-site facilities including secure bike storage and showers.
• A casual dress code and an extra day of leave every year for your work anniversary.