Marketing Operations Coordinator
Remote
Full Time
#Marketing
#Data Analysis
#Email Marketing
#CRM
#Microsoft Office
#CSS
At Granicus, we are dedicated to transforming the Govtech industry by building and maintaining technology that connects governments with the people they serve. Over the past 25 years, we have supported 5,500 federal, state, and local agencies and over 300 million subscribers. Our cloud-based solutions for digital services, meeting management, and communications help create more equitable and inclusive communities. We are proud to have been named to the GovTech 100 list for five consecutive years and recognized as a top place to work by BuiltIn. We are currently looking for a Marketing Operations Coordinator to join our remote-first team and help us drive meaningful change through data-driven insights.
Key outcomes
- Oversee the technical management of our marketing systems, including CRM and marketing automation platforms, to ensure accurate reporting on the sales funnel.
- Develop and maintain scalable processes that uphold best practices in lead management and campaign execution.
- Create comprehensive metrics reports to track the effectiveness and business impact of our marketing activities.
- Conduct proactive data exploration to identify trends, establish key performance indicators, and perform hypothesis testing.
- Monitor ongoing campaigns to optimize performance and provide actionable recommendations for future initiatives.
- Evaluate new technologies and add-on applications to continuously improve the efficiency of our marketing team.
- Ensure the ongoing quality and integrity of our contact and campaign data.
- Present analytical findings and insights to diverse internal stakeholders.
Requirements
- At least one year of relevant experience in a marketing role.
- Strong analytical skills with the ability to manage multiple projects simultaneously in a fast-paced environment.
- Proficiency with CRM systems, with a strong preference for Salesforce experience.
- Proficiency with email marketing software, with a strong preference for Marketo experience.
- Technical competency in Microsoft Office Suite, CSS, and HTML.
- A collaborative, goal-oriented mindset and a commitment to data-driven decision-making.
- Fluency in English.
Preferred qualifications
- Prior experience working with data visualization tools, such as PowerBI.
Compensation
This position offers the flexibility of remote work, allowing you to contribute to our global mission from anywhere.
How to apply
If you are an analytical thinker who is passionate about using data to solve complex problems, we would love to hear from you. Please submit your application to join our team, and keep in mind that we value diverse backgrounds and encourage you to apply even if you do not meet every listed requirement.
