Marketing Manager at Sendle

Sendle builds shipping that is good for the world. We help small businesses thrive by making parcel delivery simple, reliable, and affordable.

We’re a B Corp and the first 100% carbon neutral delivery service in Australia, Canada, and the United States, where we harness major courier networks to create a delivery service that levels the playing field for small businesses.

We envision a world where small businesses can compete on a level playing field with the big guys. Sendle is a fast-growing business with bold ambitions and big dreams. 

In the last few years, we’ve made huge strides towards our goal of becoming the largest SMB eCommerce courier in the world, moving from a single-country operation in Australia to a successful launch and operation in the US and Canada. We’ve also launched major partnerships with Vestiaire Collective, eBay, Shopify, and Etsy too! 

Marketing Manager: Day in the Life

As our Marketing Manager, you will be a key player in Sendle's growth in Australia. You will manage product messaging and positioning, develop and execute go-to-market strategies, and create content that resonates with our customers. You will work closely with Partnerships, Sales, and central Marketing teams, and manage our PR agency to amplify Sendle's brand and drive lead generation.

What You’ll Do 

Partner Marketing: 

• Alongside Sendle’s Partnership Director, support the development and execution of partner marketing campaigns to drive growth and partner engagement
• Collaborate with partners to execute campaigns effectively and oversee post-campaign reporting and performance evaluation. Collaborate with sales and partnerships teams to align marketing strategies with sales objectives, fostering partner engagement and driving growth.

Product Marketing:

• Collaborate with product and network to develop and execute product marketing strategies that support Sendle's business objectives.
• Maintain clear and compelling messaging and positioning for product capabilities and features.
• Support the go-to-market strategy and execution for product launches, ensuring seamless coordination across teams.
• Analyze product marketing performance, using data-driven insights to inform future strategies and tactics.
• Collaborate with sales to develop sales enablement materials to equip the sales team with the tools needed to effectively sell Sendle's products.

Marketing & Communications:

• Lead marketing and communications strategies to drive growth and position Sendle as the preferred courier for small businesses.
• Partner with the sales and customer success teams to gather customer feedback and market insights to refine marketing messaging and campaign targeting. 
• Leverage data and analytics to measure campaign performance and optimize marketing initiatives for maximum impact.
• Monitor social media channels for customer feedback and share insights internally to improve product and/or resolve customer issues. 
• Craft compelling narratives and campaigns that showcase the Sendle brand, our customers, and our mission.
• Provide support across PR activities via Sendle's external PR agency to ensure consistency in messaging across various channels.

Cross-Functional Collaboration:

• Collaborate closely with Partnerships, Sales, Marketing, and Enablement teams to ensure alignment on goals and strategies.
• Foster strong relationships with internal stakeholders and external partners to achieve shared objectives.

What You Have

• We’re seeking a self-motivated, proactive team player with a can-do attitude, ready to dive in, tackle challenges head-on, and make a meaningful impact.
• Proven track record in partner and product marketing, marketing communications, or a related field.
• Experience in developing and delivering partner enablement programs, including lead generation and co-marketing initiatives.
• Strong understanding of B2B marketing strategies and tactics, particularly in the technology or logistics industry.
• Excellent analytical and strategic thinking skills, with the ability to translate data into actionable insights.
• Exceptional written and verbal communication skills, including the ability to craft persuasive messaging and positioning.
• Demonstrated ability to collaborate effectively in cross-functional teams.
• Ability to thrive in a fast-paced, dynamic startup environment.
• Proficiency in marketing automation platforms (e.g., HubSpot) and analytics tools (e.g., Tableau).
• Experience managing external agencies and PR campaigns.

You May Also Have

• Passion for or experience in tech startups, shipping logistics, or e-commerce.
• Existing network of press, PR, or media contacts. 

What’s in it for you

• Opportunity to make a significant impact on Sendle's growth and brand awareness in Australia.
• Chance to work on exciting and innovative marketing projects that align with Sendle's mission.
• Collaborative and supportive work environment with a team of passionate professionals.
• Flexible work arrangements in a digital-first environment.

But most importantly, we’re a bunch of good people doing good work. Wanna join us?

What matters to us

We believe that our culture is one of our most important assets. We have 5 key values that we look for in every member of our team.

• Humble - We put others first. We embrace and seek feedback from others.

• Honest - We speak gently but frankly. We take ownership of our mistakes and speak the truth.

• Happy - We enjoy the journey. We are optimistic and find opportunities in all things.

• Hungry - We aspire to make a difference. We aim high, step out of our comfort zones and tackle the hard problems.

• High-Performing - We relentlessly deliver. We know the goal and work fearlessly towards it.

Legally, we need you to know this: 

We are an equal-opportunity employer and value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. 

If you require accommodations due to a disability to participate in the application or interview process, please get in touch with our team at [email protected] to discuss your needs.

But it’s important to us that you know this:

We strongly believe that diversity of experience contributes to a broader collective perspective that will consistently lead to a better company and better outcomes. We are working hard to increase the diversity of our team wherever we can and we actively encourage everyone to consider becoming a part of it.

If you want to be a part of something remarkable, we’re excited to hear from you.

Interested in knowing more? Check us out on our Careers Page, Being Carbon Neutral, and LinkedIn.

#LI-Remote