At Beedie, we foster talent, encourage innovation, and reward success.
We’re always looking for like-minded people to join our team and share our passion for doing the best work of our lives. Our approach is simple: we work hard, we have fun, and we make a difference. And, we’ve been recognized as a top employer provincially and nationally. Our people are the heart and soul of our organization. If you are passionate, hardworking, ambitious, and want to be part of a dynamic and growing company that will take your career forward, join us.
Position Overview
Join Beedie Industrial’s fast-paced development division as a Marketing Manager, Industrial (12-month maternity coverage). In this pivotal role, you will work closely with the Marketing Director, Industrial, to drive sales and marketing efforts across all projects. Your focus will be on project marketing execution throughout the sales cycle, implementing targeted industrial marketing and communication initiatives, managing budgets, and overseeing day-to-day marketing operations. This position offers direct exposure to major transactions, new developments, and a diverse range of marketing applications. You’ll collaborate regularly with key Beedie stakeholders, including our broader Beedie team, brokers, consultants, vendors, and external design and marketing firms. Most importantly, you will ensure that all marketing programs align with Beedie’s business objectives and core values. If you are ready for a new and rewarding challenge and looking to work in a highly collaborative and exciting environment, we’d love to hear from you!
Industrial Marketing & Communications
Work closely with Marketing Director, Industrial to determine, activate, and achieve the annual Industrial Marketing Strategy & Communication plan in accordance with stated corporate and divisional objectives via the activation of an OGST framework (Objectives, Goals, Strategies, Tactics)Develop annual and quarterly project-specific and industrial marketing budgets aligned with strategic goals, campaign objectives, and business forecasts. Prioritize spending based on expected ROI, while balancing short-term campaign execution with long-term brand-building initiatives.Manage the implementation of key industrial-specific marketing and communication initiatives including regional and national advertising campaigns, press releases, and other media opportunities Manage Beedie’s social media channels: Facebook, Instagram, Twitter, LinkedIn, while working with a third-party social media consultantManage the execution of all Beedie Industrial eventsCreate and manage the design and implementation of effective marketing toolkits, brochures, swag, etc. for the Industrial team to utilizeManage the creation and distribution of email marketing campaigns through Beedie’s internal CRM and Email Marketing softwareManage the evolution and maintenance of the Industrial segment of Beedie’s Corporate website Track and advocate for new market trends specific to platforms, technologies, and marketing toolsImplementation of Project Marketing & Sales Strategies
Oversee all project marketing execution through the sales cycle including the development of project marketing/sale strategies and budgeting, right through to project naming and brand design, collateral suite creation, and sales campaign activationManage Beedie’s project listing teams to ensure all external-facing marketing campaigns and collateral are executed at an industry-leading standardBrand Guardianship
Advocate the importance of the Beedie brand, consistency of messaging, and quality marketing solutionsEnsure Beedie’s visual guidelines and standards are adhered to, and all marketing collateral and activities are aligned to our brand position and standardsContinuously identify and act on new opportunities for audience growth and brand awareness, through the further development of external communications to enhance brand presenceLeadership
Act as a Marketing team leader and inspire all members, through leading by example, to contribute fully to the achievement of objectives laid out in annual departmental and individual goalsProvide mentorship to team members through team building and maintaining a culture of growth, development, loyalty, and engagement Work with the Marketing Director, Industrial to conduct an annual audit of existing communications strategies, messages, and tactics to ensure consistency with the Industrial division’s business objectivesAdvocate for and facilitate the sharing of best marketing practices across all officesDesired Skills and Experience
Highly creative with a strong passion for designDeep commitment to marketing and brand developmentStrong understanding of product positioning and market strategyStrong work ethic, self-motivated, and proactive mindsetExcellent attention to detail and organizational skillsProven ability to thrive in a fast-paced, highly collaborative environmentExcellent communication skills including verbal, written, and graphic with strong grammar/proofreading abilityPost-secondary education in marketing, communications, public relations, or a related fieldMinimum of 5 years of experience in marketingAdvanced computer skills, including proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft OfficePlease include a portfolio showcasing recent campaigns you have designed and managed.
We value your interest in Beedie. While we can only respond to shortlisted applicants, we will keep your information on file and consider you for future opportunities as they come available.
