Varni-labs

Marketing Lead

India

On-site

Full Time

#Marketing

#Finance

#Brand Marketing

#Social Media Marketing

#Partner Marketing

#Channel Marketing

#Employee Branding

#Product Marketing

#Communication

#Strategy Development

#Data Analysis

Varni-labs is looking for a Marketing Lead

Full Time Lead On-site India Marketing Finance Brand Marketing Social Media Marketing Partner Marketing Channel Marketing Employee Branding Product Marketing Communication Strategy Development Data Analysis English

About Zamp:

We’re on a mission to change the way the world does finance.

The Problem We Are Addressing: Today, finance teams worldwide grapple with challenges of fragmentation, lack of real-time data, and manual repetitive processes. These processes are labor-intensive and time-consuming, often preventing focus on more strategic areas that could drive growth and innovation.

Fragmentation stems across multiple financial partners for banking, payments, credit, and investments - and this multiplies by country for global organizations. In addition, it is not uncommon for a mid-market enterprise company to have 25+ point SaaS vendors for various finance processes (e.g. A/P, A/R, Tax, Treasury), most of which don’t integrate with each other.

The need to navigate disparate systems, reconcile data from multiple sources, and manage routine tasks manually not only increases the risk of errors but also limits the teams’ ability to provide timely and insightful financial analysis.

The Future of Finance: We strongly believe there’s a different way. A different way for finance teams to operate. A different way for software to be built. A different way for the world to work.

We are building for a world where we enable companies to run finance on auto-pilot and scale fearlessly!

We are building a financial platform for the future - one where:

- Connectivity to banks, partners, and systems is in real-time.

- New workflows can be built on the fly through AI, dynamically customized to each user and use case - replacing the need for fragmented, vertical SaaS solutions.

- AI insights are at scale and in real-time, better than BI teams’ capability today.

- AI agent bots replace all manual and repetitive work.

This will make finance global, real-time, and intelligent. It will free up time and resources, and enable more informed decision-making. It will be magical - and bring back calm and joy to finance teams worldwide. Join us on this mission to change the way the world does finance!

About the Founder: Amit Jain, our founder, is an IIT Delhi and Stanford graduate with over 20 years of industry experience. He has held significant roles such as Managing Director at Sequoia Capital and Head of Asia Pacific at Uber. Amit's vision and leadership are steering Zamp towards a revolutionary future in finance.

About Our Investors: Zamp raised ~$22Mn in our seed funding round from notable investors including Sequoia Capital, Dara Khosrowshahi (CEO, Uber), Tony Xu (CEO, DoorDash), Marcelo Claure (ex-CEO, SoftBank International), and other prominent angel investors. Their support and belief in our vision underscore our potential to transform the financial technology landscape.

Job Description

We are seeking an ambitious and versatile Marketing Lead to be the first marketing hire within our startup. The ideal candidate will play a pivotal role in shaping the company's marketing strategy and establishing a strong brand presence. This position will involve overseeing all aspects of marketing, including (but not limited to) brand marketing, social media marketing, partner and channel marketing, employee branding and messaging, product marketing, and customer communication.

Responsibilities

Develop and execute a comprehensive marketing strategy that aligns with the company's goals and objectives, establishing a strong brand presence and enhancing market visibility across multiple markets (US, Singapore, Middle East, India).

Lead and manage all areas of marketing, including brand marketing, social media marketing, partner and channel marketing, employee branding and messaging, product marketing, and customer communication.

Work directly and very closely with the founder to understand the company's vision and values, and translate them into compelling brand messaging and marketing initiatives.

Develop and implement a social media marketing strategy to enhance the company's online presence, engage with the target audience, and drive brand awareness and customer engagement.

Track, analyze, and report on the performance of marketing initiatives, utilizing data-driven insights to optimize strategies and enhance overall marketing effectiveness.

Preferred Qualifications

Bachelor's or Master's degree in Marketing, Business Administration, or a related field. Relevant experience in marketing for startups is a strong plus.

4-8+ years of experience in marketing, with a strong understanding of brand development, messaging, and social media marketing.

Versatility and adaptability, with the ability to contribute to various areas of marketing.

Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

A proactive attitude, a strong work ethic, and the ability to thrive in a fast-paced and dynamic startup environment.

Creative thinking and problem-solving skills, with a passion for innovation and an eagerness to contribute to the growth and success of the company.

Our Culture and Benefits:

Join us at Zamp, where ideas lead, communication flows openly, and builders are empowered. We're transparent and believe in meritocracy. Be part of our early team, working closely with the founders, and unleash your creativity. We work hard, hustle, and aim to deliver exceptional products and experiences.

Perks:

- Competitive salaries and stock options with substantial potential upside.

- Collaborate with top talent.

- Diverse and inclusive workspace.

- Comprehensive medical insurance for employees, spouses, and children.

- A culture celebrating every victory.

- Continuous learning and skill development opportunities.

- Enjoy good food, games, and a comfortable office environment.

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