Marketing Director at Bis

BIS Safety Software is a Canadian company dedicated to providing world-class safety solutions to a global community. Since our founding in 2006, we have focused on continuous innovation and building strong client relationships. We operate as a collaborative, entrepreneurial team that values integrity, compassion, and a flat organizational structure where every voice matters. As we continue to expand our reach across North America and beyond, we are looking for a talented leader to help shape our future.

What is this role?

We are seeking a Marketing Director to join our team on a full-time basis. This is a senior-level position designed for someone who can balance high-level strategy with hands-on execution. Whether you prefer to work remotely or join us at our office in Sherwood Park, Alberta, we are looking for a strategic thinker who can elevate our brand and drive our growth in the competitive B2B SaaS space.

What will you do?

• Develop and execute integrated omnichannel marketing strategies across digital advertising, SEO, social media, and email to boost brand awareness and lead generation.
• Lead our website strategy to maximize user engagement and conversion rates, ensuring our digital presence effectively turns visitors into high-quality leads.
• Mentor and grow our marketing team while maintaining a balance between strategic planning and day-to-day operational tasks.

What makes you a great fit?

You are a creative professional who understands how to turn complex technical concepts into compelling narratives. We are looking for someone who combines data-driven decision-making with an intuitive sense for what works in the market. To be successful in this role, you should bring the following:

• At least 5 years of experience in B2B marketing, ideally within a SaaS or technology environment.
• A proven track record in omnichannel marketing, including content creation, digital advertising, and SEO.
• Strong analytical skills and proficiency with marketing automation tools, specifically HubSpot.
• A keen eye for design and a commitment to maintaining high brand standards.
• Excellent communication skills and a passion for leadership and team mentorship.

What's in it for you?

We believe in fostering a supportive environment where you can grow your career while maintaining a healthy life outside of work. When you join our team, you will enjoy:

• Flexible hours to help you manage your schedule.
• The ability to work in a remote capacity.
• A comprehensive benefits package, including a health spending account.
• Access to ongoing growth opportunities and on-the-job training.
• A fun, open, and collaborative office culture supported by our social committee.