Marketing Analyst
On-site
Full Time
#Marketing
#Email Marketing
#CRM
#Martech
#AI
#Digital Marketing
#Google Analytics
#SQL
#Tableau
#Looker
#Bizible
Description
We are seeking an experienced Marketing Analyst to help manage and grow our global marketing initiatives to support growth objectives. You will participate in all aspects of automation and operations including email marketing, marketing campaigns, lead scoring, lead nurturing, sourcing & attribution, reporting and integration with the CRM as well the MarTech stack. You should be an operations professional, able to leverage AI and collaboration, marketing and sales tools and well-versed in digital marketing and funnel best practices.
Responsibilities
- Develop and manage roadmap for ongoing optimizations
- Assist in creation of executive-level reporting on marketing strategies, results, and roadmap
- Uncover insights and make recommendations based off of this analysis and research
- Distill complex marketing analysis into clear, simple presentations
- Track, analyze, and report marketing initiatives
- Create and distribute performance reports to key stakeholders regarding WTD/MTD/QTD/YTD program performance and progress towards established goals
- Develop program forecasts and projections based on performance to date and expectations of future initiatives
- Identify and socialize insights for program optimization
- Compile and analyze data to monitor program performance
- Participate in program results analyses and provide actionable recommendations to meet or exceed goals
Qualifications
- Bachelor's degree or equivalent experience
- Candidate has 3-5+ years of experience in Marketing Analysis or Data Analytics
- Prior experience in a marketing department or advertising agency with a focus on performance marketing programs preferred
- Excellent verbal and written communication skills
- Expert level Excel
- Proficient with Adobe Analytics, Google Analytics, Google Ads Reporting
- Strong analytical skills
- Support our certification program and other tools and processes as required.
Minimum Qualifications:
- 2+ years of experience in a marketing or data analytics role
- Prior experience in a marketing department or advertising agency with a focus on performance marketing programs
- Adept with SQL, Google Analytics, Google Ads Reporting
- Experience with reporting tools such as Omni, Tableau, Looker, rampmetrics, Bizible
- Strong analytical skills
- Bachelor's degree or equivalent work experience
Nice to Have
- Exposure to Marketo, Salesforce, Gong, Salesloft/Outreach, AI (copy.ai) and collaboration tools (Coda)
The ideal candidate will have these personal qualities and attitudes:
- Team player with outstanding ability to think creatively and strategically, identify opportunities, and identify and resolve problems
- Proactive work ethic and highly self-motivated with keen ability to work in fast-paced, ambiguous environment
- Excellent verbal and written communication skills
- Creative problem solver, capable of removing obstacles and moving projects to completion
- Flexible and responsive, and able to handle last-minute curve balls with grace
- Superior time management skills to manage a diverse workload and competing deadlines
- Organized and detail-oriented
#LI-VM1
BENEFITS
US: We cover 100% of employee premiums and 88% of dependent(s) premiums for medical, dental and vision coverage, 401(k) match, short and long-term disability, life/AD&D insurance, $1,000/year education reimbursement, and a flexible vacation policy.
Outside the US: We offer a comprehensive benefits package which, (subect to regional variations) could include pension, private medical for you and dependents, generous holiday allowance, life assurance, long-term disability, annual wellbeing stipend
Your total compensation package will be based on job-related knowledge, education, certifications and location, per our aligned ranges.
About Aviatrix
Aviatrix is the cloud networking expert. We’re on a mission to make cloud networking simple so companies stay agile. Trusted by more than 500 of the world’s leading enterprises, our cloud networking platform creates the visibility, security, and control needed to adapt with ease and move ahead at speed. Combined with the Aviatrix Certified Engineer (ACE) Program, the industry's leading multicloud networking and security certification, Aviatrix empowers the cloud networking community to stay at the forefront of digital transformation.
WE WANT TO INCLUDE YOU
We embrace the fact that not everyone’s journey took the same route or started at the same place. If your experience doesn’t quite meet the requirements but the opportunity excites you and you believe you could be great, don’t let that hold you back from applying. Tell us what you CAN bring and what makes you special.
Aviatrix is a community where everyone's career can grow and we want to help you achieve your goals and be “your best YOU,” however that looks. If you're seeking an opportunity where you can be excited to start work every morning with enthusiastic people, make a real difference and be part of something amazing then let’s talk. We want to get to know you and how we could grow together.
Aviatrix, Inc. is an equal opportunity employer and does not make hiring decisions based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Aviatrix
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