Market Development Manager
98k - 122k USD
Hybrid
Full Time
#Marketing
#Marketing Strategy
#Product Management
#Communication Skills
#Market Research
#Sales Engagement
Axogen is committed to building and maintaining a strong and gratifying company culture that fosters professional growth. Our hands-on and personal approach makes transitioning to a new job a seamless and enjoyable process. Most benefits are effective on day one!
Axogen is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or veteran status.
Why you’ll love working at Axogen:
- Friendly, open, and fun team culture that values unique perspectives
- Company-wide dedication to profoundly impacting patients’ lives
- Comprehensive, high-quality benefits package effective on date of hire
- Educational assistance available for all employees
- Matching 401(k) retirement plan
- Flexible working hours
- Paid holidays, including floating holidays, to be used at your discretion
- Employee Stock Purchase Plan
- Referral incentive program
If you want to see how you can impact lives at Axogen, take a look at these inspiring patient stories: https://www.axogeninc.com/patient-stories/
Axogen Mission and Business Purpose
Our business purpose is to restore health and improve quality of life by making restoration of peripheral nerve function an expected standard of care. We aim to lead the markets we serve by always requiring the solutions we offer patients and caregivers provide an improved benefit-to-risk profile as compared to existing standards of care. To ensure we deliver improved benefit-to-risk solutions, we will guide and expect the market and design requirement specifications underlying our engineering, business development, and clinical research activities, objectively target advancements in standards of care.
Job Summary of the Market Development Manager
The Market Development Manager role is a vital field-based position with responsibility for driving the growth strategy that focuses on establishing our technology as a standard of care. The role is outward facing with the majority of efforts directed at field-based activities including leading the execution of the downstream marketing strategy, with a goal to grow the Company’s breast business through market penetration. Specifically, the Market Development Manager will be required to develop and execute marketing campaigns for existing and new customers in the current market segments, engage and support the breast specialty team, develop and maintain relationships with KOLs, maintain awareness of the competitive landscape, and collaborate with marketing communications, sales, sales training and professional education. The position will report to the Sr. Director, Market Development.
Requirements of the Market Development Manager
- Minimum of a bachelor’s degree. Specialty in marketing is strongly preferred
- Minimum 5 years of demonstrated success and progressive experience in marketing and product management in the medical device, biotech or pharmaceutical industries
- Marketing experience in breast surgery/reconstruction or women's health is strongly preferred.
- Demonstrated experience generating, executing, and measuring effectiveness of creative ideas despite ambiguity in the process and competing priorities
- Successful experience engaging sales teams, building trust and becoming a subject matter expert
- Adept at managing multiple priorities in fast‐paced environment, on time and to budget
- Ability to collaborate, influence and work with others in a dynamic, matrix environment
- Must demonstrate strong interpersonal and communication skills with various levels of management and ability to manage differences and needs between multiple stakeholders.
- Willing and able to travel domestically, approximately 40% of the time to respond to the needs of the customers and organization, some international travel expected.
Responsibilities of the Market Development Manager
The specific duties of the Market Development Manager include but are not limited to:
- Owns and drives the breast reconstruction downstream marketing strategy
- Responsible for breast specialist team support and engagement
- Creates and owns the customer journey for critical segments
- Develops and executes marketing communications including sales collateral, presentations, internal training documents, conference materials, and professional education events
- Reports marketing KPIs to demonstrate effectiveness in sales growth and market penetration and proactively provides recommendations
- Partners with marketing and sales leadership to understand market feedback and field training/messaging needs and deliver solutions
- Partners with KOLs and societies on the execution of strategic initiatives
- Builds relationships with referring HCPs to expand awareness around sensation loss and facilitate collaborative relationships with plastic reconstructive surgeons
- Partners and collaborates with advocacy groups in the breast cancer arena
- Advises as subject matter expert on conference strategy, events and other commercial activities
- Conducts market research to assess, define and measure progress in key market segments
Location
111 West Oak Ave., Tampa, FL 33602
OR
Remote
#LI-AC1
#LI-REMOTE
Benefits/Compensation
This position is eligible for an annual bonus. Benefits offered for this position include Health, Dental, Vision, Matching 401K, Paid Time Off, 9 Paid Holidays + 2 Floating Holidays, Dependent Care Flexible Spending Accounts, Medical Flexible Spending Accounts, Tuition Reimbursement, Paid Parental Leave, Paid Caregiver Leave, Basic Life Insurance, Supplemental Life Insurance, Employee Stock Purchase Plan, and Disability Insurance, as described in more detail in summary plan descriptions.
Axogen is on a hybrid work schedule for some of our positions based out of our headquarters in Florida, with 3 days in office and 2 days remote. The hybrid work schedule does not include sales or facilities in Ohio or Texas.
Axogen follows healthcare system guidelines with respect to credentialing, vaccinations and other employment/compliance related requirements, as well as CDC guidance. Axogen reserves the right to amend its policies from time to time in its sole discretion.
If you know someone who would be a great candidate for this position, or any others, just copy and send this link! https://grnh.se/cc84962d2us
Axogen
3 views
