Manager Senior Manager, CRM and Lifecycle Marketing
130k - 200k USD
Hybrid
Full Time
#Marketing
#CRM
#Data Analysis
#Customer Segmentation
#Marketing Automation
#Campaign Execution
#Management
#Team Management
#Strategic Planning
#Communication
#Leadership
Have you ever wondered what it would be like to apply cutting-edge molecular counting technology to save lives? At BillionToOne, we are a next-generation molecular diagnostics company that has already helped over 500,000 patients through our innovative diagnostic tests. With nearly $400 million in funding and a valuation exceeding $1 billion, we are growing rapidly while maintaining the passionate, innovative culture that earned us a spot on Forbes' list of America's Best Startup Employers for 2024. We invite you to join our team of over 400 professionals as we continue to push the boundaries of what is possible in healthcare.
What you bring
We are seeking a Manager or Senior Manager of CRM and Lifecycle Marketing to join our team on a full-time basis. In this role, you will be responsible for crafting and executing sophisticated CRM strategies that foster customer loyalty and engagement. You will work in a flexible hybrid environment, with the option to work remotely or from our facilities in Menlo Park or Union City, California. Your core responsibilities will include:
- Designing and implementing comprehensive CRM programs across email, SMS, and in-app channels to drive business growth.
- Utilizing data-driven insights and customer segmentation to personalize the user journey and improve conversion rates.
- Leading cross-functional collaboration with product, engineering, and design teams to ensure a seamless and consistent customer experience.
Requirements
The ideal candidate is a strategic leader who possesses a deep understanding of marketing automation, data analysis, and customer segmentation. You should hold a Bachelor’s degree in marketing or a related field, though a Master’s degree is preferred. We are looking for someone with at least 5 to 8 years of experience in CRM or lifecycle marketing, specifically someone who has successfully managed multi-touch, omnichannel campaigns and led the deployment of CRM platforms. You must be an excellent communicator who can translate complex data into actionable strategies while mentoring team members. Fluency in English is required, along with a results-oriented mindset and a genuine passion for building long-term customer relationships.
What we offer
We are proud to offer a competitive base salary range of $130,000 to $200,000 per year, which is part of a total compensation package that can reach up to $275,000 depending on your experience and equity choices. Our benefits package is designed to support your well-being and professional growth:
- Comprehensive medical insurance with 100% of employee premiums covered on select plans.
- A 401k retirement savings program featuring a 4% company match.
- Flexible work hours and the ability to work in a hybrid or remote capacity.
- Generous paid time off and family bonding leave.
- Opportunities for professional development within a team of high-performing experts.
How to Apply
If you are ready to make a meaningful impact on patient lives while working with some of the brightest minds in the industry, we would love to hear from you. Please submit your application to join our team and help us continue our mission of making accurate diagnostic testing accessible to everyone.








