Lingoda
Lead B2B Marketing Manager - Demand Generation
Hybrid
Full Time
#Marketing
#Performance Marketing
#Content Marketing
#Event Marketing
#HubSpot
#Eloqua
#Salesforce
#Google Analytics
#Adobe Analytics
#Project Management
#Web Analytics
Lingoda is looking for a Lead B2B Marketing Manager - Demand Generation
Full TimeLeadHybridGermanyMarketingPerformance MarketingContent MarketingEvent MarketingHubSpotEloquaSalesforceGoogle AnalyticsAdobe AnalyticsProject ManagementWeb AnalyticsGermanEnglishHybrid work
Speak our language!
We are Lingoda. Our mission is to build bridges through life-changing language learning.
Lingoda is a fast-growing online language school for language learners aspiring to provide a human-centric, personalized and seamless learning experience unmatched by competitors. With Lingoda, you're not just learning - you're teaming up with an expert who understands your goals and guides you to success, every step of the way.
Our classes are teacher-led, and supported in- and out-of-class by the latest technologies and a unique curriculum to empower our students to achieve their language goals. High-quality classes are available online 24/7, so anyone anywhere has the opportunity to learn a language with Lingoda.
As a company we bring out the best in people with a positive culture. We challenge ourselves, and we challenge others. We work smart and make it happen. We believe in personal growth and inclusion.
We work hard to contribute to a better society. How? Here are three examples:
Lingoda's MATCH network and Global Career Centre seek to upskill and match migrants to career opportunities in Germany, supporting them through government-funded education programs
In the German healthcare sector, we support international nurses, doctors and midwives to obtain language and professional recognition through state-sponsored education programs. As a result we have become one of the largest educational providers in this field in Germany
In December 2022, we won “Best Digital Learning Product of the Year” at the Digital Education Awards 2022
We are currently looking for a Lead B2B Marketing Manager - Demand Generation (all genders) based in Berlin
Mission:
This is a project leading role and holds a central position in driving marketing efforts aimed at elevating brand awareness and generating qualified leads within the various Lingoda business units.
This role involves orchestrating the development, execution, and optimization of marketing campaigns across diverse digital and offline channels, tailored to the B2B customer journey.
Responsibilities include collaborating closely with the Sales and Marketing Team to refine Lead-Nurturing strategies, monitoring campaign performance metrics, and providing actionable insights to enhance ROI.
Additionally, this role will foster collaboration with internal teams and external agencies to drive growth projects and contribute to Lingoda's long-term marketing strategy.
Your Tasks:
You bring to Lingoda:
What you can expect from Lingoda:
Does that sound exciting? Then, send us your CV right away!
We are looking forward to hearing from you!
Your contact person for the position is Megan
Lingoda is dedicated to promoting diversity and inclusion in the workplace. As an equal opportunities and affirmative action employer, we strive to create a workforce that reflects the diversity of our user base. Our commitment ensures that every applicant is assessed on the basis of their skills and qualifications, regardless of age, gender identity, ethnicity, sexual orientation, disability, or religion.
We ask that you please apply directly via the link provided in the job description or directly on our website. Due to GDPR regulations, applications sent otherwise will not be considered.
Please note that if you are based outside of Germany that only a freelance contract can be offered. All our contracts whether freelance or regular German employment contract start on a 2 year time period.
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