International Campaign Marketing Manager at AlphaSense

A
AlphaSense

International Campaign Marketing Manager

gb flag
United Kingdom

On-site

Contractor

#Marketing

#Demand Generation

#Content Creation

#Project Management

#Salesforce

#SEO

AlphaSense is looking for a International Campaign Marketing Manager

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About AlphaSense: 

The world’s most sophisticated companies rely on AlphaSense to remove uncertainty from decision-making. With market intelligence and search built on proven AI, AlphaSense delivers insights that matter from content you can trust. Our universe of public and private content includes equity research, company filings, event transcripts, expert calls, news, trade journals, and clients’ own research content.

The acquisition of Tegus by AlphaSense in 2024 advances our shared mission to empower professionals to make smarter decisions through AI-driven market intelligence. Together, AlphaSense and Tegus will accelerate growth, innovation, and content expansion, with complementary product and content capabilities that enable users to unearth even more comprehensive insights from thousands of content sets. Our platform is trusted by over 4,000 enterprise customers, including a majority of the S&P 500. Founded in 2011, AlphaSense is headquartered in New York City with more than 2,000 employees across the globe and offices in the U.S., U.K., Finland, India, Singapore, Canada, and Ireland. Come join us!

*** 6 month contract - maternity cover ***

About the Role: 

AlphaSense is looking for a smart, agile marketer to drive awareness, interest and adoption in key industry verticals in the EMEA and APAC regions. As a Marketing Manager you will oversee the creation of the demand generation strategy and manage campaign execution to drive sales revenue. You are skilled in many marketing disciplines such as integrated campaign management, developing third party marketing channel partnerships, building and executing a regional event strategy and creating response oriented copy and content.

You will work cross-functionally to bring a variety of campaigns to market and be a key cross-functional partner to our teams in the region. This role will be located in London and report to the International Marketing Director.

What You’ll Do: 

  • Partner with regional sales teams to ensure alignment of regional marketing and sales goals, enable sales success and maximize pipeline contribution.
  • Support demand generation campaigns in international markets, working with global marketing counterparts to ensure alignment with global objectives and best practices.
  • Work with global marketing teams to ensure campaigns assets are localized and relevant for international markets.This includes content, messaging and creative.
  • Manage integrated campaign execution and planning. This will include identification of appropriate marketing channels and potential marketing partnerships in the region.
  • Support development of regional field marketing strategy and execution of conferences, tradeshows and customer events.
  • Manage regional webinars from strategy to execution, leveraging global processes and best practices.
  • Measure, track and report the effectiveness of activities and provide recommendations for future campaigns/programs/events. 
  • Partner with the Strategic Marketing team to identify and engage with relevant, regional-specific influencers to drive awareness, leads, and pipeline.
  • Participate in various company initiatives and projects as requested
  • Undertake individual tasks of a marketing plan as assigned

Who You Are:

  • 5+ years in marketing related roles preferably in B2B SaaS 
  • Experience creating and executing demand generation campaigns
  • Experience producing content for specific delivery channels (email, blog, website, newsletter) 
  • Ability to thrive in a fast-paced environment, within a high growth company
  • Strong project management and collaboration skills with the ability to multitask, prioritize and communicate within the team and with key stakeholders
  • Demonstrated ability to build collaborative relationships with sales organizations to create alignment and accountability to jointly achieve goals and targets
  • A strong understanding of the marketing and sales funnel both from a lead to pipeline generation perspective and a pipeline to close perspective
  • Familiarity with marketing technologies a plus (Marketo, Salesforce, Outreach, ON24, etc)
  • Excellent verbal and written communication skills
  • Proficiency with the GSuite and Zoom
  • Understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Well-organized and detail-oriented
  • BA/BS degree or higher

AlphaSense is an equal-opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. All employees share in the responsibility for fulfilling AlphaSense’s commitment to equal employment opportunity. AlphaSense does not discriminate against any employee or applicant on the basis of race, color, sex (including pregnancy), national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any other non-merit factor. This policy applies to every aspect of employment at AlphaSense, including recruitment, hiring, training, advancement, and termination.

In addition, it is the policy of AlphaSense to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations, and ordinances where a particular employee works.

Recruiting Scams and Fraud

We at AlphaSense have been made aware of fraudulent job postings and individuals impersonating AlphaSense recruiters. These scams may involve fake job offers, requests for sensitive personal information, or demands for payment. Please note:

  • AlphaSense never asks candidates to pay for job applications, equipment, or training.
  • All official communications will come from an @alpha-sense.com email address.
  • If you’re unsure about a job posting or recruiter, verify it on our Careers page.

If you believe you’ve been targeted by a scam or have any doubts regarding the authenticity of any job listing purportedly from or on behalf of AlphaSense please contact us. Your security and trust matter to us.

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AlphaSense

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