Intern, Marketing Research at Swoogo

Who You Are

You’re the kind of person who needs to know the ‘why.’ Whether you’re critically assessing the health claims on a box of cereal or trying to figure out what your best friend sees in their new partner, you’re not one buy-in until you’re sure you understand what’s under the surface: what’s real, what’s important, and what actually works. 

You’ve always hated the ‘left brain/right brain’ argument; you’re keenly aware of the way analytical thinking improves creative outputs. Thinking both ways is your superpower; you love getting to the bottom of how and why things work, so you can deliver better creative outcomes. 

Sound like you? 

Swoogo is seeking a diligent, driven marketing research intern to pioneer our account-based marketing programs. You’re a self-starter and critical thinker who deeply understands the significance of using data to identify audiences and craft targeted marketing deliverables. 

You’ll play a pivotal role in building and enriching our account lists— the backbone of our marketing and sales campaigns. Your meticulous company research will fuel our outbound email cadences and inform our messaging across a variety of digital marketing channels. Off the web, you’ll see your work come to life in the form of data-backed events and gifting strategies. 

Responsibilities

• Undertake the tactical groundwork necessary to lay a strong foundation for our account-based marketing efforts.
• Conduct in-depth research to identify companies that align with Swoogo’s ideal customer profile.
• Compile and continuously update account lists to steer integrated marketing and sales initiatives.
• Gather and enrich account data with up-to-date contact details for targeted outreach efforts.
• Use refined account lists to enhance gifting strategies and manage invitations for upscale in-person events.
• Assimilate research data to underpin and guide the precision of tailored marketing messages.

Requirements

• Passion for research and analytics with an eye for detail.
• Eagerness to engage in both strategic thinking and tactical, hands-on tasks.
• An understanding of the impact of precise account research on effective messaging.
• Comfortable with data-driven tasks and have a propensity for accuracy.
• Must possess excellent organizational skills and the ability to manage multiple projects simultaneously.
• Prior experience in marketing, research, or related fields is a plus but not required.

What We Offer

• A strategic role that significantly contributes to key marketing initiatives.
• Exposure to advanced marketing strategies and real-world application.
• Opportunity to work with a dynamic and supportive team.
• An educational and exciting work environment conducive to professional growth.
• Valuable industry insight and hands-on experience to augment your resume.

If you are prepared to take on a challenge that is as demanding as it is rewarding and are ready to make a tangible impact from day one, we invite you to apply for this position. Send us your resume and a brief cover letter explaining why you are the ideal candidate for this role.

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Swoogo & How We Work

Learn more about Swoogo and how we work.