Head of Marketing at Safe.global

Safe is at the forefront of the digital asset revolution, setting the standard for self-custodial onchain treasury management. With over 60 billion dollars in assets secured, our infrastructure is the go-to choice for major protocols like Aave, Balancer, and Gnosis. We are looking for a visionary leader to help us scale our impact and define the future of how organizations and individuals manage their onchain assets.

Role at a glance

We are seeking a senior-level Head of Marketing to join our team on a full-time, on-site basis in Germany. You will be the driving force behind our marketing efforts for the Safe{Wallet} suite, leading our strategy to reach high-value users, enterprises, and developers while shaping our global brand presence.

Your impact

• Lead Go-to-Market strategy: Design and execute comprehensive GTM plans that drive user adoption, pipeline growth, and revenue for both new and existing products.
• Elevate our brand: Craft persuasive messaging and positioning that distinguishes Safe in the competitive landscape of multisig and digital asset management.
• Drive product growth: Collaborate with product teams to refine user insights and implement growth loops that ensure long-term retention and feature activation.

What you'll need

• At least 7 years of experience in product marketing, ideally within the fintech, SaaS, or blockchain sectors.
• A deep understanding of DeFi, digital asset custody, and the developer ecosystem.
• Proven leadership skills with a hands-on approach to managing teams, vendors, and agencies.
• Strong storytelling and content creation abilities, capable of communicating with both technical developers and enterprise stakeholders.
• An analytical mindset, with proficiency in data-driven decision-making and project management.
• Bonus points for technical skills like SQL, Python, or experience with CRM and marketing automation platforms.
• Fluency in English.

Perks and compensation

• 30 days of paid time off plus public holidays.
• A dedicated home office budget to build your ideal workspace.
• Access to a learning budget for conferences, workshops, and professional development.
• Flexible work hours and a supportive hybrid work environment.
• State-of-the-art hardware provided to ensure you have the best tools for the job.