Head of Marketing
170k - 200k USD
Remote
Full Time
#Health Care
#Marketing
#Technology
#Marketing Strategy
#Campaigns
#Product Marketing
#Social Media
#Marketing Automation
#Salesforce
#Marketo
#Copywriting
#Budgeting
About Stellar Health:
Historically, US Healthcare has relied on a fee-for-service reimbursement system where providers are paid based on the quantity of patient visits and procedures, rather than the quality of health outcomes.
At Stellar Health, we help primary care providers put patient health first. Our platform - a mix of technology, people, and analytics - supports providers at the point of care, delivering real-time patient information, activating practice staff, and empowering providers and care teams with incentives that reward the work they are already doing to keep patients healthy. Using the Stellar App, our web-based, point-of-care tool; practices receive a simple checklist of recommended actions that support the best quality care. Providers and care teams are then paid monthly for each action they complete, and Payors save money in reduced healthcare costs along the way.
Stellar is a US-based Health-tech backed by Top VCs (General Atlantic, Point72, & Primary Venture Partners) with an established product & proven operating model. We’ve shown that we make a real difference for physician practices and their patients.
About the position:
Stellar is looking to hire a Head of Marketing to lead our marketing efforts by driving lead generation and brand awareness for our current and expanding product line. The person hired into this role will need to be both strategic and execution oriented as this is a player/coach role that will manage our current member of the marketing team, and an expanded team in the future. Reporting into our Chief Revenue Officer, this person will work closely with the enterprise, network, product, and operations teams.
What you’ll do:
- Own Stellar’s overall marketing strategy including: marketing materials, campaigns, events, product marketing, social media, and customer/prospect summit.
- Drive the marketing activity of Stellar’s suite of products in both existing and new markets.
- Own the key marketing metrics that will indicate successWork with the Product, Growth, Operations and Leadership teams to develop and clearly define Stellar’s core value propositions and translate them to sharable materials that show a deep understanding of customer needs and business insights.
- Work with cross-functional teams throughout the planning process, determining key product launch and calendar moments and prioritizing resources for campaign success.
- Work closely with our Growth and Product teams to develop go-to-market campaigns for new product features and content launches.
- Ensure brand messaging is integrated in all external communications.
- Manage the use of our marketing automation software including a Salesforce integrated instance of Marketo.
- Manage multiple and varied challenges at the same time, including reacting to short-term opportunities, while also having a focus on planning 12 months ahead to align all areas of the business.
- Overall responsibility for managing and allocating marketing dollars as budgeted.
What you need to have:
- Experience working in a dynamic, complex, and regulated Healthcare environment such as: Value Based Care or Digital Health
- Significant, demonstrably strong marketing experience (usually 8+ years).
- Expertise in building marketing plans that are optimized for a high growth healthcare business.
- Experience working cross-functionally with an ability to mobilize different teams to ensure campaigns are fully integrated and promoted across channels.
- Experience in marketing planning and budgeting, tracking campaign performance and optimizing for success.
- Excellent copywriting skills, and an eye for visual flair.
- A passion for building a better future for healthcare
- Being able to work independently with minimal guidance.
- Go-getter attitude with a metric driven approach.
- Self-motivated, an optimist; someone who thrives in an dynamic environment where there’s freedom to build something new and implement new strategies, processes and collaborations across teams.
- Strong attention to detail and organization skills.
- Strong written and verbal communication skills
Who will love this job:
- You get things done and you love working in a dynamic environment
- You thrive on helping others and owning successful outcomes
- You are a team player and understand collaboration and accountability are key
- You understand, appreciate and enjoy responsibility
- You are excited by a challenge - you love solving tough problems and getting to the win
Pay:
The salary range for this role is $170,000 - $200,000 and will be eligible for an annual performance based bonus and equity grant.
Where a new hire falls within this range will be based on their individual skills and experience, and how these competencies compare across other employees in the same role. Stellar's bands are designed to allow for individual compensation growth within the role. As such, new hires typically start at the lower end of the range. Stellar rewards performance and outcomes - should you join the company, you will have the opportunity to grow your salary over time.
Stellar reserves the right to change our compensation bands at any time.
Perks & Benefits:
Stellar offers a carefully curated selection of wellness benefits and perks to our employees:
- Medical, Dental and Vision Benefits
- Unlimited PTO (and ask our recruiting team about the ways we make sure employees are actually taking PTO)
- Universal Paid Family Leave, with up to 21 weeks of fully paid leave available to new parents and caregivers
- Company sponsored One Medical memberships and Citibike memberships
- Medical Travel Benefits
- A monthly wellness stipend that gives employees the freedom to choose where they spend their cash, whether it be on wellness, pet care, childcare, WFH items, or charitable donations
- Stock Options & a 401k matching program
- Career development opportunities like Manager Training, coaching, and an internal mobility program
- A broad calendar of company sponsored social events that for our in-office and remote employees
Diversity is the key to our success. Stellar Health is an equal opportunity employer and we are open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, veteran status, or any other legally protected status.
We believe that diverse teams -and the different identities, cultures, and life experiences our team members bring to the table- enable us to create amazing products, find creative solutions to interesting problems, and build an inclusive working environment.
Stellar Health Employment Privacy Notice
At Stellar Health, your privacy and security as a job seeker is a priority no matter where you are in the interview process. As recruiting scams have become more prevalent, please take note of the following practices to ensure the legitimacy of any interaction with our team.
- Please note that any communication from our recruiters and hiring managers at Stellar Health about a job opportunity will only be made by a Stellar Health employee with an @stellar.health email address.
- Stellar Health does not utilize third-party agencies for recruitment services and does not conduct text message or chat-based interviews. Any other email addresses, agencies, or forums may be phishing scams designed to obtain your personal information.
- We will not ask you to provide personal or financial information, including, but not limited to, your social security number, online account passwords, credit card numbers, passport information, and other related banking information until we begin onboarding activities, which will be coordinated by a member of the Stellar Health People Ops Team with an @stellar.health email address.
If you are ever unsure whether you are in contact with a legitimate Stellar Health teammate, please contact [email protected]. If you believe you've been a victim of a phishing attack, please mark the communication as “spam” and immediately report it by contacting the U.S. Federal Trade Commission.
