Head of Marketing at Goodwin

G
Goodwin

Head of Marketing

200k - 250k USD

Remote

Full Time

#Marketing

#B2B SaaS

#Growth

#Campaigns

#Data Analysis

#Branding

#Demand Generation

Goodwin is looking for a Head of Marketing

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Are you ready to help us transform the charter aviation industry? At Goodwin, we are building a next-generation platform that is already making waves, and we are looking for a passionate leader to join our mission. We have brought together a talented group of industry experts, and we are now seeking someone who thrives in a startup environment to help us scale our impact.

What you bring

As our Head of Marketing, you will serve as an executive leader working in a full-time, remote capacity from anywhere. You will be responsible for building our growth engine from the ground up, blending high-level strategy with hands-on execution. Your role will focus on the following core responsibilities:

  • Designing and running early experiments across paid, earned, and owned channels to create a repeatable growth playbook.
  • Developing clear brand positioning and messaging that resonates with brokers, operators, and the entire aviation ecosystem.
  • Partnering closely with our sales team to ensure marketing efforts directly contribute to revenue growth and booked demos.

Requirements

We are looking for a seasoned professional with over 10 years of experience leading marketing for B2B SaaS companies. You should have a proven track record of achieving zero-to-one wins and the ability to balance high-level strategy with the tactical work of writing copy and launching campaigns. We value candidates who are fluent across the entire marketing funnel, including demand generation, product marketing, and brand strategy. A strong, metrics-driven mindset is essential, and any background in fintech, SaaS marketplaces, or aviation is a significant plus. You must be comfortable working in English and possess the leadership skills to eventually hire and mentor a high-performing team.

What we offer

We believe in rewarding our team for their dedication and expertise. This position offers a salary range of $200,000 to $250,000, depending on your experience. In addition to your compensation, you will have access to a comprehensive benefits package designed to support your well-being and professional life:

  • Medical, dental, and vision insurance.
  • 401k retirement plan.
  • Flexible working hours.
  • Paid time off.
  • The ability to work remotely.

How to Apply

If you are a builder at heart and want to be part of a team that is genuinely changing the way the aviation industry operates, we would love to hear from you. Please reach out to us to share your background and why you believe you are the right fit for this journey. We look forward to meeting you.

G

Goodwin

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