Head of Marketing and Creative Direction at Thepeoplebrand

Thepeoplebrand logo
Thepeoplebrand

Head of Marketing and Creative Direction

us flag
United States

On-site

Full Time

#Marketing

#Leadership

#Digital Marketing

#SEO

#SEM

#Content Creation

Thepeoplebrand is looking for a Head of Marketing and Creative Direction

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We are looking for a visionary Head of Marketing and Creative Direction to guide our brand evolution. As a strategic storyteller, you will lead our creative and marketing efforts to ensure our fun, carefree identity resonates across all consumer touchpoints while driving significant business growth.

Responsibilities

  • Define and execute our overarching marketing and creative strategy to ensure it remains bold, innovative, and aligned with our core mission.
  • Maintain a consistent visual identity and voice across all platforms, including social media, digital channels, and in-store experiences.
  • Direct multi-channel digital strategies, covering SEO, SEM, content creation, email marketing, and social media to boost acquisition and awareness.
  • Oversee the production of high-quality marketing assets, such as photography and video, by working closely with internal teams and external creative partners.
  • Mentor and develop a high-performing team, fostering a culture of innovation and cross-functional collaboration with our product, sales, and operations departments.
  • Identify and manage strategic partnerships and influencer relationships to expand our market reach.
  • Utilize consumer research and data analytics to measure campaign performance and refine our creative approach.

Must-haves

  • A Bachelor’s degree in Marketing, Creative Direction, or a related field.
  • At least 10 years of professional experience in marketing.
  • A minimum of 2 years of experience specifically leading creative direction within the lifestyle, fashion, or footwear industries.
  • Proven ability to balance high-level strategic thinking with hands-on creative execution.
  • Fluency in English.

Nice-to-haves

  • An advanced degree in a relevant field.

Benefits

This is a full-time, on-site position based in the United States.

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Thepeoplebrand

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Thepeoplebrand logo
Thepeoplebrand

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