Head of Global Marketing
250k - 320k USD
Remote
Full Time
#Marketing
#Enterprise Software
#Automation
#B2B Marketing
#Strategy Development
#Growth
#Digital Marketing
#Content Marketing
#SEO
#SEM
#Email Campaigns
#Market Research
#Competitive Analysis
Founded in 2004, NetBrain is the leader in no-code network automation. Its ground-breaking Next-Gen platform provides IT operations teams with the ability to scale their hybrid multi-cloud connected networks by automating the processes associated with Diagnostic Troubleshooting, Outage Prevention and Protected Change Management. Today, over 2,500 of the world’s largest enterprises and managed services providers leverage NetBrain’s platform.
What We Need
NetBrain Technologies, a dominant market leader in the network automation space for the world’s largest network, is looking for a Leader of Global Marketing to join us and lead the next-phase growth. The successful candidate is a results-oriented innovative thinker who can "lead from the front". The individual will be responsible for developing and executing a comprehensive B2B enterprise marketing strategy aligned with revenue growth goals.
The Impact You’ll Make
The role reports directly to NetBrain’s CEO and its success will be critical to NetBrain’s growth. You and your team will be our voice in the market and your efforts will have a huge impact on our go-to-market strategy.
What You’ll Do
- You will lead NetBrain’s global marketing efforts from strategy to execution to achieve customer acquisition and annual revenue growth goals.
- Define and manage an inclusive go-to-market strategy, emphasizing competitive differentiation to expand market presence into new verticals and accelerate market share in existing markets.
- Collaborate closely with cross-functional teams, including sales, R&D, and engineering, to craft compelling and consistent brand narratives across various channels.
- Establish and monitor success metrics for marketing initiatives for performance tracking and continuous improvement.
- Develop, plan, and execute a robust digital marketing strategy, encompassing content creation, online marketing (SEO, SEM, social), email campaigns, and revenue growth initiatives.
- Create industry-specific content marketing campaigns to attract prospects, nurture leads, and engage existing customers.
- Oversee multi-channel marketing programs, including digital marketing, content marketing, lead generation, and partnerships with technology partners.
- Conduct customer segmentation, market research, and competitive analysis to refine go-to-market strategies.
- Align marketing initiatives with financial and business goals and support for the overall company strategy.
- Manage AR and PR relationships globally and guide relevant topical press coverage for the company.
Who You Are
- You have 10+ years of proven marketing leadership experience in the Enterprise Software field with an approach that emphasizes ROI.
- You have demonstrable experience in developing and implementing efficient strategies and business plans for all marketing aspects.
- You have an exceptional understanding of marketing best practices.
- You have outstanding communication skills (verbal and written).
- You are a leader with both creative and analytical capabilities.
What We Offer
Our comprehensive compensation package is vital in how we recognize our people for the impact they make on us reaching our goals as a company.
For this role, the estimated base salary range is between $250,000 - $320,000 + Bonus & Stock Options. The actual salary may vary based on a range of factors, including market and individual qualifications objectively assessed during the interview process.
The range listed above is a guideline, and may be modified. People Experience offers a comprehensive benefits package in addition to cash compensation that includes, but is not limited to, stock options, 401k and medical/dental coverage. Speak with your Recruiter for more details on our Total Rewards philosophy.
At NetBrain, we value innovation, collaboration, and customer-focus and we can only live those values through a culture that encourages diversity, equity, inclusion and belonging. It is our mission to hire great people regardless of skin color, gender identity, gender expression, religion, age, disability, marital status, veteran status, national origin, or any other consideration made unlawful by applicable laws. NetBrain is proud to be an Equal Opportunity Employer. We hope that you will apply to a job here that excites you no matter how you identify.
NetBrain invites all interested and qualified candidates to apply for employment opportunities. If you have a disability that prevents or limits your ability to use or access the site, or if you require any other accommodation in the application process due to a disability, you may request a reasonable accommodation. To make a request, please contact our People Team at: [email protected] and we will be happy to assist you.
NetBrain
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